Six Tips to Improve Your Online Store

Online shopping, due to its immense potential, is an area of profound scrutiny. With multiple firms vying for customer attention, knowing what works can provide a valuable edge in the battle for relevancy. In this competitive climate, building a strong reputation, discovering what works, and enabling communications can put your store on solid ground. In […]

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Infographic: Past, Present, and Future of Web Design

Web design has come a long way since the days of plain white pages and lists of blue links. In the last twenty years, it has evolved in ways most people who were around during the infancy of the World Wide Web could have never imagined. In the following infographic, we’re presenting an overview on […]

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The Comprehensive Guide to Facebook Insights

2013 saw a number trends when it comes to online marketing, one of which has been an increased demand for more in-depth website analytics for split testing and general performance monitoring. In response to this trend, Facebook has overhauled its Facebook Insights interface to include more information about how fans interact with Facebook fan pages. […]

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How To Stay Up-To-Date On Social Media For Business Trends

In the past ten years, social media has changed the way that businesses communicate with their audiences. Research shows that a significant number of people use social media to follow their favorite brands. According to a survey conducted by The Social Habit, 53% of those who follow brands on social media show more brand loyalty. […]

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Infographic: The Ultimate Guide To CMS

The new web is all about content. That’s what your customers are looking for and it’s what the search engines are looking for too. Every business has the opportunity and responsibility to publish web content that entices their viewers to move beyond digital window shopping. Every business is different which means that every content strategy […]

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Four Big Web Trends Coming in 2014

Those who live in the past may be doomed to repeat it, but those living in the present are likely bound to the same fate in the fast-paced tech sector. Anticipating and preparing for changing technology trends is not only smart, it’s necessary. And while 2013 was a mixed bag of mobile advancement and privacy […]

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How Giving Your Website A Holiday Makeover Can Increase Sales

For retailers, both online and off, the holiday season truly is the most wonderful time of the year. Gift purchases, eager buyers, and the promise of deals offer a commercial cocktail no one should sneeze at. But while dressing the window display for your holiday of choice can help curry the favor of pedestrians, few […]

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How to Prevent Cybercriminals from Attacking

According to a 2013 Small Business Technology Survey that polled 845 small business owners across industries in the U.S., small businesses lost an estimated $8,700 as a result of a cyber attack. In addition, nearly half of all small business owners surveyed claimed to have at one time been the victim of a cyber attack. […]

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How Facebook Changed the Advertising World (Infographic)

Thanks to social media sites like Facebook, the world of advertising has evolved greatly over the past decade. With a reported 1.15 billion users logging into Facebook each month, it’s no surprise that more and more companies have continued to dedicate large percentages of their overall marketing and advertising budgets in hopes of connecting with […]

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4 Inexpensive Market Research Tools You Should Be Using

When it comes to business, you always want to save as much money as you can without sacrificing quality. Luckily, good quality doesn’t always mean expensive. Market research is one of the most important aspects of running a business, so it’s not an area you should be skimping on when it comes to effectiveness. Fortunately, […]

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