{"id":249481,"date":"2026-01-22T11:55:29","date_gmt":"2026-01-22T11:55:29","guid":{"rendered":"https:\/\/www.bluehost.com\/blog\/?p=249481"},"modified":"2026-01-22T11:57:13","modified_gmt":"2026-01-22T11:57:13","slug":"wordpress-embed-videos","status":"publish","type":"post","link":"https:\/\/www.bluehost.com\/blog\/wordpress-embed-videos\/","title":{"rendered":"How to add video to WordPress\u00a0website\u00a0in\u00a02026"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\" id=\"h-key-highlights-nbsp\"><strong>Key highlights<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Discover how to add video in WordPress using the Block Editor with methods like video blocks, embed options&nbsp;and&nbsp;custom HTML code.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Choose between embedding WordPress videos via URL or&nbsp;upload&nbsp;directly to your media library.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Discover how the right video embedding method helps&nbsp;maintain&nbsp;site speed and performance.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Get practical tips for&nbsp;optimizing&nbsp;video playback while improving accessibility with captions and subtitles.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>Videos have the ability to capture attention and convey information more effectively than text or images Embedding video content into your WordPress site is highly impactful for visitor engagement. Videos help you communicate your message dynamically. Learning how to add video in WordPress unlocks powerful content capabilities. You can&nbsp;showcase&nbsp;products, share&nbsp;tutorials&nbsp;and tell compelling stories.&nbsp;<\/p>\n\n\n\n<p>Videos&nbsp;engage visitors in ways that static content cannot&nbsp;match&nbsp;and WordPress makes integrating them remarkably straightforward. From simple URL&nbsp;embedded&nbsp;to full media library uploads, the platform offers multiple methods to suit&nbsp;different needs&nbsp;and skill levels.&nbsp;&nbsp;<\/p>\n\n\n\n<p>In WordPress, adding a video is straightforward and&nbsp;doesn\u2019t&nbsp;require advanced technical skills. You can embed content from platforms like YouTube or Vimeo&nbsp;or&nbsp;upload your own video files directly, depending on how much control and customization you need.&nbsp;&nbsp;<\/p>\n\n\n\n<p>In this guide, we\u2019ll walk through three easy ways to learn how to add video to WordPress website using the WordPress Block Editor (Gutenberg):<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Using the text toolbar&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Using media (video) blocks&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Using custom HTML embed code&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>We\u2019ll&nbsp;also highlight best practices to ensure smooth playback,&nbsp;strong performance&nbsp;and&nbsp;a better viewing experience for your visitors.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-nbsp-you-should-nbsp-add-a-video-to-wordpress-nbsp\"><strong>Why&nbsp;you should&nbsp;add a video to WordPress?<\/strong>&nbsp;<\/h2>\n\n\n\n<p>Adding video to your WordPress site transforms how visitors experience your content. Video naturally captures attention better than text or images alone, keeping people on your pages longer and encouraging them to explore more.&nbsp;When you explain complex topics through video, your message becomes clearer, especially valuable for small business owners who need to communicate their value quickly.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Video works especially well for specific goals, such as product demonstrations that show customers exactly what they are buying.&nbsp;Tutorial videos&nbsp;establish&nbsp;your&nbsp;expertise&nbsp;while helping visitors solve problems and get value quickly.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Customer testimonial videos build trust by providing authentic social proof from real users.&nbsp;A homepage explainer video can&nbsp;immediately&nbsp;communicate who you are and what you do.&nbsp;&nbsp;<\/p>\n\n\n\n<p>The result?&nbsp;<a href=\"https:\/\/www.bluehost.com\/blog\/increase-user-engagement\/\" target=\"_blank\" rel=\"noreferrer noopener\">Higher engagement rates<\/a>, increased time spent on your site&nbsp;and&nbsp;ultimately more&nbsp;conversions as visitors better understand and connect with your brand.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-comparison-of-common-ways-to-add-videos-to-wordpress-nbsp\"><strong>Comparison of common ways to add videos to WordPress<\/strong>&nbsp;<\/h2>\n\n\n\n<p>WordPress offers four primary methods for adding videos, each suited to&nbsp;different needs&nbsp;and technical comfort levels.&nbsp;Here&#8217;s&nbsp;a quick comparison to help you choose the right approach:&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Method<\/strong>&nbsp;<\/td><td><strong>Best&nbsp;for<\/strong>&nbsp;<\/td><td><strong>Difficulty<\/strong>&nbsp;<\/td><td><strong>Performance&nbsp;impact<\/strong>&nbsp;<\/td><td><strong>When to&nbsp;avoid<\/strong>&nbsp;<\/td><\/tr><tr><td><strong>Paste URL (oEmbed)<\/strong>&nbsp;<\/td><td>Quick embedding from popular platforms&nbsp;<\/td><td>Easiest&nbsp;<\/td><td>Minimal &#8211; videos hosted externally&nbsp;<\/td><td>Unsupported platforms or custom styling needs&nbsp;<\/td><\/tr><tr><td><strong>Video Block<\/strong>&nbsp;<\/td><td>Block Editor users wanting full control&nbsp;<\/td><td>Easy&nbsp;<\/td><td>Minimal with external URLs, high with uploads&nbsp;<\/td><td>Classic Editor users&nbsp;<\/td><\/tr><tr><td><strong>Custom HTML (iframe)<\/strong>&nbsp;<\/td><td>Advanced embeds or specific platform requirements&nbsp;<\/td><td>Moderate&nbsp;<\/td><td>Minimal &#8211; depends on embed code&nbsp;<\/td><td>Beginners uncomfortable with HTML&nbsp;<\/td><\/tr><tr><td><strong>Media Library Upload<\/strong>&nbsp;<\/td><td>Private videos or complete control over playback&nbsp;<\/td><td>Easy&nbsp;<\/td><td>High &#8211; uses server resources and bandwidth&nbsp;<\/td><td>Large files, high traffic&nbsp;sites&nbsp;or&nbsp;limited storage&nbsp;<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>For most users, embedding externally hosted videos provides the best balance of simplicity and performance. Self-hosting should be reserved for specific use cases where external platforms&nbsp;aren&#8217;t&nbsp;suitable.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-embed-nbsp-video-nbsp-in-posts-or-pages-nbsp\"><strong>How to embed&nbsp;video&nbsp;in posts or pages?<\/strong>&nbsp;<\/h2>\n\n\n\n<p>Video embedding works seamlessly in both WordPress posts and pages, giving you flexibility to add multimedia content wherever it enhances your message. The method you choose depends primarily on which editor&nbsp;you&#8217;re&nbsp;using and your specific needs. WordPress&#8217;s Block Editor (Gutenberg) offers multiple approaches, while the process&nbsp;remains&nbsp;consistent whether&nbsp;you&#8217;re&nbsp;creating a blog post or a static page.&nbsp;<\/p>\n\n\n\n<p>To help you select the best approach,&nbsp;here&#8217;s&nbsp;a quick decision path based on your situation:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Quick YouTube\/Vimeo embedding:<\/strong>&nbsp;Use the text toolbar method for fastest results&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Full Block Editor control:<\/strong>&nbsp;Choose video blocks for complete layout flexibility&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Custom styling needs:<\/strong>&nbsp;Opt&nbsp;for custom HTML when you need specific embed parameters&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Unsupported platforms:<\/strong>&nbsp;Custom HTML works when&nbsp;oEmbed&nbsp;doesn&#8217;t&nbsp;support your video source&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Beginner-friendly approach:<\/strong>&nbsp;Video blocks provide the most intuitive experience&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>Each method has its place depending on your technical comfort level and specific requirements. While embedding external videos is typically the smoothest path forward, understanding your&nbsp;<a href=\"https:\/\/www.bluehost.com\/blog\/best-web-hosting-for-photos-and-videos\/\" target=\"_blank\" rel=\"noreferrer noopener\">hosting and performance needs<\/a>&nbsp;will help you make the right choice for your site.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-considerations-for-uploading-videos-directly-to-wordpress-nbsp\"><strong>Considerations for uploading videos directly to WordPress<\/strong>&nbsp;<\/h2>\n\n\n\n<p>Uploading videos directly to WordPress works well for small files (under 100MB), short promotional&nbsp;clips&nbsp;or&nbsp;sites with controlled traffic. However, large video files can significantly&nbsp;impact&nbsp;your site&#8217;s performance, consume valuable storage&nbsp;space&nbsp;and slow down your backup processes. Direct uploads also use your hosting bandwidth, which can affect loading speeds for other visitors.&nbsp;<\/p>\n\n\n\n<p>For most situations,&nbsp;WordPress&nbsp;embedding video&nbsp;from external platforms is the better choice. This approach keeps your WordPress installation lean, ensures faster page&nbsp;loads&nbsp;and prevents storage limitations from becoming an issue as your site grows. Reserve direct uploads for essential videos that must be hosted on your&nbsp;domain and&nbsp;always&nbsp;optimize&nbsp;file sizes before uploading to minimize performance impact.&nbsp;<\/p>\n\n\n\n<p><strong>Also read:&nbsp;<\/strong><a href=\"https:\/\/www.bluehost.com\/blog\/blog-scalable-wordpress-hosting-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">Scalable WordPress hosting &amp; cloud solutions that scale<\/a>&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-streamline-nbsp-wordpress-nbsp-video-uploads-nbsp-using-jetpack-nbsp-videopress-nbsp\"><strong>Streamline&nbsp;WordPress&nbsp;video uploads&nbsp;using Jetpack&nbsp;VideoPress<\/strong>&nbsp;<\/h2>\n\n\n\n<p>For content creators and frequent video publishers, Jetpack&nbsp;VideoPress&nbsp;offers a streamlined approach to video hosting that sidesteps the&nbsp;common challenges&nbsp;of direct WordPress uploads.&nbsp;Direct video uploads may&nbsp;impact&nbsp;performance, while&nbsp;VideoPress&nbsp;offloads hosting to dedicated servers and works smoothly with WordPress.&nbsp;This approach delivers better performance for your visitors and reduces the technical overhead of managing large video files on your hosting account.&nbsp;<\/p>\n\n\n\n<p>VideoPress&nbsp;integrates naturally into the WordPress Block Editor, allowing you to upload and insert videos using the familiar video block interface you already know.&nbsp;The service benefits bloggers, content&nbsp;creators&nbsp;and businesses that publish videos often by removing platform complexity and storage concerns.&nbsp;Your videos are&nbsp;optimized&nbsp;for web delivery&nbsp;automatically&nbsp;and&nbsp;you&nbsp;maintain&nbsp;complete control over your content within your WordPress dashboard.&nbsp;<\/p>\n\n\n\n<p>If&nbsp;you&#8217;re&nbsp;building a content-rich WordPress site with regular video publishing needs, exploring&nbsp;comprehensive WordPress hosting solutions&nbsp;can help ensure your entire website infrastructure supports your creative workflow effectively.&nbsp;<\/p>\n\n\n\n<svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" viewBox=\"0 0 1001 300\"> \n\n  <image width=\"1001\" height=\"300\" xlink:href=\" https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/03\/WordPress-2.jpg \"><\/image> <a xlink:href=\"https:\/\/www.bluehost.com\/websites\"> \n\n    <rect x=\"84\" y=\"180\" fill=\"#fff\" opacity=\"0\" width=\"130\" height=\"63\"><\/rect> \n\n  <\/a> \n\n<\/svg> \n\n\n\n<h2 class=\"wp-block-heading\" id=\"wpembedvideotexttoolbar\"><strong>How to add video to&nbsp;WordPress&nbsp;website&nbsp;using&nbsp;text&nbsp;toolbar?<\/strong>&nbsp;<\/h2>\n\n\n\n<p>This method is ideal if you want to quickly embed a video using a URL without manually selecting a block.&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Log in to your WordPress dashboard and open the post or page where you want to add the video.&nbsp;<\/li>\n\n\n\n<li>Click inside the content area where the video should appear. From the top toolbar, click&nbsp;<a href=\"https:\/\/www.bing.com\/ck\/a?!&amp;&amp;p=72cb9d44f7e7ca0be69c7af0fa7c0b17af61f1e3d0efdb789c16e5086ef2932eJmltdHM9MTc2ODc4MDgwMA&amp;ptn=3&amp;ver=2&amp;hsh=4&amp;fclid=15e611dd-4d74-6d06-1d2d-07164c976cb0&amp;psq=Add+Media+-+bluehost+blog&amp;u=a1aHR0cHM6Ly93d3cuYmx1ZWhvc3QuZXMvaGVscC9hcnRpY2xlL3dvcmRwcmVzcy1pbWFnZXM\" target=\"_blank\" rel=\"noreferrer noopener\">Add Media<\/a>.&nbsp;<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"171\" src=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-add-media-1024x171.png\" alt=\"\" class=\"wp-image-249482\" srcset=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-add-media-1024x171.png 1024w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-add-media-300x50.png 300w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-add-media-768x128.png 768w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-add-media-480x80.png 480w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-add-media-1000x167.png 1000w\" sizes=\"100vw\" \/><\/figure>\n\n\n\n<p>3. Copy the URL of the video you want to share (for example, from YouTube or Vimeo).&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"705\" src=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-insert-from-url-1024x705.png\" alt=\"\" class=\"wp-image-249492\" srcset=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-insert-from-url-1024x705.png 1024w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-insert-from-url-300x206.png 300w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-insert-from-url-768x529.png 768w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-insert-from-url-246x169.png 246w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-insert-from-url-392x270.png 392w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-insert-from-url-872x600.png 872w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-insert-from-url-915x630.png 915w\" sizes=\"100vw\" \/><\/figure>\n\n\n\n<p>4. Under Actions, select Insert from URL, paste the video&nbsp;URL&nbsp;and&nbsp;click Insert into Page.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-embed-video-edit-remove-1024x682.png\" alt=\"\" class=\"wp-image-249502\" srcset=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-embed-video-edit-remove-1024x682.png 1024w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-embed-video-edit-remove-300x200.png 300w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-embed-video-edit-remove-768x512.png 768w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-embed-video-edit-remove-254x169.png 254w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-embed-video-edit-remove-405x270.png 405w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-embed-video-edit-remove-901x600.png 901w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-embed-video-edit-remove-946x630.png 946w\" sizes=\"100vw\" \/><\/figure>\n\n\n\n<p>5. Update or publish the page and preview it to confirm the video is embedded correctly.&nbsp;<\/p>\n\n\n\n<p><strong>Note:&nbsp;<\/strong>You can edit the link to replace the video or remove it by&nbsp;clicking on&nbsp;the pencil icon (edit) or the&nbsp;<strong>x<\/strong>&nbsp;icon to&nbsp;delete.&nbsp;<\/p>\n\n\n\n<p><strong>Best for<\/strong><em>:<\/em>&nbsp;Quickly embedding externally hosted videos with minimal setup.&nbsp;<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"wpembedvideomediablock\"><strong>How to add video to&nbsp;WordPress&nbsp;website&nbsp;using&nbsp;media blocks?<\/strong>&nbsp;<\/h2>\n\n\n\n<p>This method provides more flexibility and is recommended for most users working with the Block Editor.&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Click the&nbsp;+ icon&nbsp;(block inserter) at the top of the page or within the content area.&nbsp;<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"211\" src=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-toggle-block-inserter-1024x211.png\" alt=\"\" class=\"wp-image-249523\" srcset=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-toggle-block-inserter-1024x211.png 1024w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-toggle-block-inserter-300x62.png 300w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-toggle-block-inserter-768x158.png 768w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-toggle-block-inserter-480x99.png 480w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-toggle-block-inserter-1000x206.png 1000w\" sizes=\"100vw\" \/><\/figure>\n\n\n\n<p>2. Under Media,&nbsp;select the&nbsp;Video&nbsp;block.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"840\" height=\"602\" src=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-block-video.png\" alt=\"\" class=\"wp-image-249533\" srcset=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-block-video.png 840w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-block-video-300x215.png 300w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-block-video-768x550.png 768w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-block-video-236x169.png 236w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-block-video-377x270.png 377w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-block-video-837x600.png 837w\" sizes=\"100vw\" \/><\/figure>\n\n\n\n<p>Once selected,&nbsp;you\u2019ll&nbsp;see several options to add your video:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Upload&nbsp;a video file from your computer&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Choose a video from the&nbsp;<a href=\"https:\/\/www.bing.com\/ck\/a?!&amp;&amp;p=b19d4bc5aec1b913ef107f21c50371ed3aa07a85f135d540d99929624fed60dcJmltdHM9MTc2ODc4MDgwMA&amp;ptn=3&amp;ver=2&amp;hsh=4&amp;fclid=15e611dd-4d74-6d06-1d2d-07164c976cb0&amp;psq=Media+Library+-+bluehost+blog&amp;u=a1aHR0cHM6Ly93d3cuYmx1ZWhvc3QuY29tL2Jsb2cvZXZlbnRzL3VsdGltYXRlLXdvcmRwcmVzcy1tZWRpYS1ndWlkZS8\" target=\"_blank\" rel=\"noreferrer noopener\">Media Library<\/a>&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Insert from URL&nbsp;(recommended for YouTube or Vimeo)&nbsp;<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"865\" height=\"268\" src=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-block-paste-html-1.png\" alt=\"\" class=\"wp-image-249554\" srcset=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-block-paste-html-1.png 865w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-block-paste-html-1-300x93.png 300w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-block-paste-html-1-768x238.png 768w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-block-paste-html-1-480x149.png 480w\" sizes=\"100vw\" \/><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p>When you paste a supported video URL, WordPress automatically converts it into the&nbsp;appropriate video&nbsp;or platform-specific block.&nbsp;<\/p>\n\n\n\n<p><strong>Tip<\/strong><em>:<\/em>&nbsp;Uploading large video files directly to WordPress can slow down your site and consume server resources. For better performance, embed videos using a URL whenever possible.&nbsp;<\/p>\n\n\n\n<p><strong>Best for:&nbsp;<\/strong>Users who want control over layout and settings while working fully within the Block Editor.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"wpembedvideocustomcodehtml\"><strong>How to add video to&nbsp;WordPress&nbsp;website&nbsp;using&nbsp;custom HTML&nbsp;code?<\/strong>&nbsp;<\/h2>\n\n\n\n<p>This&nbsp;option&nbsp;is useful when a video platform provides an&nbsp;<a href=\"https:\/\/www.bing.com\/ck\/a?!&amp;&amp;p=3d9d89a894204dd0133b2f021a7a8b5cb383182266763cd3d3822c051ecbee1cJmltdHM9MTc2ODc4MDgwMA&amp;ptn=3&amp;ver=2&amp;hsh=4&amp;fclid=15e611dd-4d74-6d06-1d2d-07164c976cb0&amp;psq=embed+code+-+bluehost+blog&amp;u=a1aHR0cHM6Ly93d3cuYmx1ZWhvc3QuY29tL2Jsb2cvd2hhdC1pcy1hbi1pZnJhbWUtaHRtbC8\" target=\"_blank\" rel=\"noreferrer noopener\">embed&nbsp;code (iframe)<\/a>&nbsp;instead of a simple URL.&nbsp;<\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li>Click the&nbsp;+ icon&nbsp;and search for&nbsp;Custom HTML&nbsp;under Widgets or Blocks.&nbsp;<\/li>\n<\/ol>\n\n\n\n<ol start=\"2\" class=\"wp-block-list\">\n<li>Paste the embed code (usually an&nbsp;iframe) provided by the video platform.&nbsp;<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"828\" height=\"600\" src=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-block-custom-html.png\" alt=\"\" class=\"wp-image-249565\" srcset=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-block-custom-html.png 828w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-block-custom-html-300x217.png 300w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-block-custom-html-768x557.png 768w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-block-custom-html-233x169.png 233w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-block-custom-html-373x270.png 373w\" sizes=\"100vw\" \/><\/figure>\n\n\n\n<p>3. Click the&nbsp;Preview&nbsp;tab to make sure the video displays correctly.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"115\" src=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-codeblock-html-video-1024x115.png\" alt=\"\" class=\"wp-image-249585\" srcset=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-codeblock-html-video-1024x115.png 1024w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-codeblock-html-video-300x34.png 300w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-codeblock-html-video-768x86.png 768w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-codeblock-html-video-480x54.png 480w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-codeblock-html-video-1000x113.png 1000w\" sizes=\"100vw\" \/><\/figure>\n\n\n\n<p>4. Publish or update the page once confirmed.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"327\" src=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-codeblock-html-video-preview-1024x327.png\" alt=\"\" class=\"wp-image-249605\" srcset=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-codeblock-html-video-preview-1024x327.png 1024w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-codeblock-html-video-preview-300x96.png 300w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-codeblock-html-video-preview-768x245.png 768w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-codeblock-html-video-preview-480x153.png 480w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/10\/wp-codeblock-html-video-preview-1000x319.png 1000w\" sizes=\"100vw\" \/><\/figure>\n\n\n\n<p><strong>Tip:<\/strong>&nbsp;If the video&nbsp;doesn\u2019t&nbsp;display correctly, double-check the embed code and try pasting it again.&nbsp;<\/p>\n\n\n\n<p><strong>Best for<\/strong><em>:<\/em>&nbsp;Advanced embeds or platforms that require&nbsp;iframe&nbsp;code.&nbsp;<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Summary\"><strong>Embed videos in your sidebar<\/strong>&nbsp;<\/h2>\n\n\n\n<p>Adding videos to your WordPress sidebar can enhance visitor engagement, but it requires a thoughtful approach to avoid overwhelming your&nbsp;site&nbsp;layout. You can embed videos in sidebar areas using&nbsp;<a href=\"https:\/\/www.bluehost.com\/blog\/wordpress-widgets\/\" target=\"_blank\" rel=\"noreferrer noopener\">WordPress widgets<\/a>&nbsp;through either the Appearance customizer or the Site Editor, depending on your theme.&nbsp;<\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li>Navigate to&nbsp;Appearance &gt; Widgets&nbsp;in your WordPress dashboard (or use the Site Editor for block themes).&nbsp;<\/li>\n<\/ol>\n\n\n\n<ol start=\"2\" class=\"wp-block-list\">\n<li>Select the sidebar area where you want to add your video.&nbsp;<\/li>\n<\/ol>\n\n\n\n<ol start=\"3\" class=\"wp-block-list\">\n<li>Add a&nbsp;Video block&nbsp;or&nbsp;Embed block&nbsp;to the widget area.&nbsp;<\/li>\n<\/ol>\n\n\n\n<ol start=\"4\" class=\"wp-block-list\">\n<li>Paste your video URL from YouTube,&nbsp;Vimeo&nbsp;or other supported platforms&nbsp;or&nbsp;select an existing video from your Media Library.&nbsp;<\/li>\n<\/ol>\n\n\n\n<ol start=\"5\" class=\"wp-block-list\">\n<li>Configure any display settings and click&nbsp;Save&nbsp;or&nbsp;Update.&nbsp;<\/li>\n<\/ol>\n\n\n\n<ol start=\"6\" class=\"wp-block-list\">\n<li>Visit your site&#8217;s front end to confirm the video displays properly and&nbsp;doesn&#8217;t&nbsp;disrupt your sidebar layout.&nbsp;<\/li>\n<\/ol>\n\n\n\n<p>Keep sidebar videos lightweight by choosing shorter clips and avoiding autoplay to prevent distracting visitors from your main content. Consider the&nbsp;video&nbsp;placement carefully, position it strategically where it complements rather than competes with your primary content. Sidebar videos work best when they provide supplemental value without overwhelming the user experience.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-solving-nbsp-common-video-embedding-problems-in-nbsp-wordpress-nbsp\"><strong>Solving&nbsp;common video embedding problems in&nbsp;WordPress<\/strong>&nbsp;<\/h2>\n\n\n\n<p>Video embedding issues in WordPress are common but&nbsp;usually easy&nbsp;to fix. Most problems stem from a few specific causes that you can troubleshoot quickly.&nbsp;<\/p>\n\n\n\n<p>Check these common issues when your video&nbsp;won&#8217;t&nbsp;embed:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Unsupported platform:<\/strong>&nbsp;Ensure your video URL comes from a supported provider like YouTube,&nbsp;Vimeo&nbsp;or&nbsp;other platforms that WordPress recognizes automatically.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>URL placement:<\/strong>&nbsp;Paste the video URL on its own line with no surrounding text or formatting. Extra characters can prevent auto-embedding.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Editor switching:<\/strong>&nbsp;If you switched between the visual and text editor, try pasting the URL again in a fresh paragraph.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.bluehost.com\/help\/article\/force-ssl-on-all-pages\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>HTTP vs HTTPS mismatch<\/strong><\/a><strong>:<\/strong>&nbsp;Update older HTTP video URLs to HTTPS versions, as mixed content can block embedding on secure sites.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.bluehost.com\/blog\/how-does-wordpress-caching-work\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Caching issues<\/strong><\/a><strong>:<\/strong>&nbsp;Clear your browser cache and refresh the page. Sometimes the embed appears live but not in the editor preview.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Security settings:<\/strong>&nbsp;Check if your hosting provider or&nbsp;<a href=\"https:\/\/www.bluehost.com\/blog\/best-wordpress-security-plugins\/\" target=\"_blank\" rel=\"noreferrer noopener\">security plugins<\/a>&nbsp;are&nbsp;stripping of&nbsp;iframe&nbsp;elements needed for video embeds.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Video privacy settings:<\/strong>&nbsp;Verify that&nbsp;the video&nbsp;isn&#8217;t&nbsp;set to private or restricted, which prevents public embedding.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>If these steps&nbsp;don&#8217;t&nbsp;resolve the issue, try using the Custom HTML block with the video platform&#8217;s embed code instead.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-final-thoughts-nbsp\"><strong>Final thoughts<\/strong>&nbsp;<\/h2>\n\n\n\n<p>Adding video to your WordPress site is an effective way to boost engagement and enrich your content. When learning how to add video to a WordPress website, using external embeds, built-in Video blocks, or custom HTML ensures flexibility without sacrificing performance.&nbsp;<\/p>\n\n\n\n<p>With proper optimization and accessibility features like captions, you can deliver a smooth viewing experience. Bluehost WordPress Hosting further supports media-rich sites with optimized performance and tools that help you manage video content efficiently.<\/p>\n\n\n\n<svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" viewBox=\"0 0 1001 300\"> \n\n<image width=\"1001\" height=\"300\" xlink:href=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/03\/WordPress-Hosting-10.jpg\"><\/image> <a xlink:href=\"https:\/\/www.bluehost.com\/wordpress-hosting \"> \n\n<rect x=\"83\" y=\"203\" fill=\"#fff\" opacity=\"0\" width=\"130\" height=\"63\"><\/rect> \n\n<\/a> \n\n<\/svg> \n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-faqs\"><strong>FAQs<\/strong><\/h2>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1769080954392\"><strong class=\"schema-faq-question\"><strong>Can I embed a video for free in WordPress?<\/strong><\/strong> <p class=\"schema-faq-answer\">Yes, embedding videos from popular platforms like YouTube and Vimeo is completely free. The simplest approach is pasting a supported video URL directly into your content, which WordPress automatically converts into an embedded video player. <br\/>Costs only arise if you choose to self-host videos on your own server, which consumes bandwidth and storage space from your hosting plan. For the fastest free setup, copy your video URL from YouTube, Vimeo\u00a0or\u00a0other supported platforms and paste it where you want the video to appear. <br\/>WordPress handles the embedding automatically through its built-in embed feature. Check the text toolbar method or media blocks section above for detailed step-by-step instructions to get your free video embedded in minutes.\u00a0<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1769080984251\"><strong class=\"schema-faq-question\"><strong>What is the best way to add a video to a WordPress site?<\/strong><\/strong> <p class=\"schema-faq-answer\">Embedding a video using a URL is usually the best\u00a0option. It helps\u00a0maintain\u00a0site speed while still allowing you to display high-quality video content.\u00a0<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1769081017050\"><strong class=\"schema-faq-question\"><strong>Does adding videos affect WordPress site performance?<\/strong><\/strong> <p class=\"schema-faq-answer\">Videos can\u00a0impact\u00a0performance if\u00a0they\u2019re\u00a0self-hosted. Using externally hosted videos and a reliable WordPress hosting provider helps keep your site fast and stable.\u00a0<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1769081030362\"><strong class=\"schema-faq-question\"><strong>Can I add captions or subtitles to WordPress videos?<\/strong><\/strong> <p class=\"schema-faq-answer\">Yes, WordPress allows you to add captions to self-hosted videos. For embedded videos, captions are typically managed on the video hosting platform.\u00a0<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1769081041018\"><strong class=\"schema-faq-question\"><strong>Do I need coding skills to embed a video in WordPress?<\/strong><\/strong> <p class=\"schema-faq-answer\">No, most videos can be added using the Block Editor without any coding. Custom HTML is only needed when using\u00a0iframe\u00a0embed\u00a0codes from certain platforms.<\/p> <\/div> <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Learn how to add video to WordPress using blocks, embeds or HTML while optimizing performance, accessibility and playback quality.<\/p>\n","protected":false},"author":187,"featured_media":262951,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_title":"How to Add Video to WordPress and Embed it Easily","_yoast_wpseo_metadesc":"How to add video to WordPress website and embed video easily: Upload, insert & optimize videos to boost engagement with our complete guide.","inline_featured_image":false,"footnotes":""},"categories":[3046,21],"tags":[3327,3330],"ppma_author":[3733],"class_list":["post-249481","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-development","category-wordpress","tag-faqs","tag-how-to-guides"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Add Video to WordPress and Embed it Easily<\/title>\n<meta name=\"description\" content=\"How to add video to WordPress website and embed video easily: Upload, insert &amp; optimize videos to boost engagement with our complete guide.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bluehost.com\/blog\/wp-json\/wp\/v2\/posts\/249481\/\" \/>\n<meta property=\"og:locale\" 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