{"id":42556,"date":"2023-02-13T14:45:37","date_gmt":"2023-02-13T14:45:37","guid":{"rendered":"https:\/\/www.bluehost.com\/blog\/?p=42556"},"modified":"2023-02-13T14:45:39","modified_gmt":"2023-02-13T14:45:39","slug":"recap-wp-creatorcon","status":"publish","type":"post","link":"https:\/\/www.bluehost.com\/blog\/recap-wp-creatorcon\/","title":{"rendered":"Recap: WP CreatorCon and Bluehost Creators Awards\u00a0"},"content":{"rendered":"\n

About the creator economy <\/h2>\n\n\n\n

Human beings are inherent creators. It\u2019s in our nature to create, to build, to innovate. Even children love to make things, whether it\u2019s a drawing, a pillow fort or a sandcastle. Our creative desire drives us, in both our personal and professional lives. And that desire is without a doubt at the heart of WordPress\u2019 widespread appeal.   <\/p>\n\n\n\n

WordPress<\/a> and Bluehost <\/a>were officially founded in the same year, both our stories are closely entwined. And both are stories that revolve around a strong commitment to empowering creators.   <\/p>\n\n\n\n

It\u2019s a commitment that\u2019s only grown in importance with the rise of the \u201ccreator economy\u201d. What does this term mean? Simply put it\u2019s a software-facilitated economy that allows creators to earn revenue from their creations. It\u2019s estimated that the creator economy is worth at least $100 billion.  <\/p>\n\n\n\n

WordPress is a cornerstone of this market, empowering creators to share their thoughts, their art and their products with the world. As a shining example of the open-source philosophy, WordPress drives innovation by allowing users to build what they want, recycle and reuse code and develop with the full strength and knowledge of a thriving community behind them.    <\/p>\n\n\n\n

WordPress is a creation engine. It is powerful, robust and flexible, and it serves as a great equalizer for the lone creator taking on bigger competitors.   <\/p>\n\n\n\n

It has also played a crucial role in the exponential growth of eCommerce. In 2014, worldwide eCommerce sales amounted to around $1.3 trillion; last year, that number was $5.7 trillion<\/a>. And a large chunk of that business is happening through WordPress; as of last year, WooCommerce<\/a> alone powered around 25% of all online stores.  <\/p>\n\n\n\n

In a challenging global economic situation, eCommerce is a lifeline for creators and small business owners who need to reach a broader audience to make sales and grow their business. It\u2019s an area of ongoing importance and one we at Bluehost are keenly aware of and eager to contribute to.   <\/p>\n\n\n\n

When creators are able to make the most of the digital tools at their disposal, it changes the balance of power in an economy. In that light, Bluehost\u2019s mission \u2013 to empower people to fully harness the web \u2013 is more urgent than ever and is perfectly aligned with WordPress\u2019 mission to \u201cdemocratize publishing.\u201d  <\/p>\n\n\n\n

It\u2019s all about putting power back in the hands of the creators \u2013 and Bluehost is working hard to do just that.  <\/p>\n\n\n\n

And that\u2019s what WP CreatorCon<\/a> is all about: the creators. The people who really drive WordPress and Bluehost alike. The ones whose desire to build something special for themselves has transformed the economy and challenged the perception that bigger is always better.   <\/p>\n\n\n

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Highlights of WP CreatorCon <\/h2>\n\n\n\n

We saw the best of WordPress come together at WP CreatorCon and share their expertise with all the creators present. The event included 6 interesting sessions from speakers in the WordPress community and Bluehost.  <\/p>\n\n\n\n

Here are a few insights from these sessions: <\/p>\n\n\n\n

5 Core Principles of Growing a WordPress Website by Maziar Firuzmand <\/h3>\n\n\n\n