{"id":121758,"date":"2026-02-13T06:07:02","date_gmt":"2026-02-13T06:07:02","guid":{"rendered":"https:\/\/www.bluehost.com\/blog\/wordpress-es-gratis-una-inmersion-profunda-en-los-precios-conceptos-erroneos-comunes\/"},"modified":"2025-10-16T14:47:39","modified_gmt":"2025-10-16T14:47:39","slug":"wordpress-es-gratis-costes-y-caracteristicas-en-2025","status":"publish","type":"post","link":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/","title":{"rendered":"\u00bfWordPress es gratis? Costes y caracter\u00edsticas en 2025"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\" id=\"h-key-highlights-nbsp\"><strong>Aspectos m\u00e1s destacados<\/strong> <\/h3>\n\n<ul class=\"wp-block-list\">\n<li>Descubra si WordPress es realmente gratuito y cu\u00e1les son los costes ocultos que debe conocer.  <\/li>\n\n\n\n<li>Comprenda las principales diferencias entre las versiones .org y .com para elegir la plataforma que mejor se adapte a sus necesidades.  <\/li>\n\n\n\n<li>Explore Bluehost&#8217;s affordable hosting to simplify WordPress setup and save on premium WordPress themes and plugins.\u00a0\u00a0<\/li>\n\n\n\n<li>Sepa c\u00f3mo mantener un sitio de WordPress que cumpla las normativas mediante la comprensi\u00f3n de las licencias GPL para temas, plugins y contenidos.  <\/li>\n<\/ul>\n\n<p>WordPress is a powerhouse in the world of content management systems (CMS), known for its flexibility, ease of use and vast ecosystem. Once a simple blogging tool, it has grown into a dominant platform that now powers over <a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/w3techs.com\/technologies\/details\/cm-wordpress\">40% of all websi<\/a>tes worldwide.\u00a0\u00a0<\/p>\n\n<p>Desde blogs personales hasta complejas tiendas de comercio electr\u00f3nico y portales empresariales, WordPress se adapta pr\u00e1cticamente a todos los sectores. Pero las personas que se inician en WordPress suelen confundirse con una pregunta: \u00bfes WordPress gratuito? \u00bfO hay costes ocultos bajo la superficie?    <\/p>\n\n<p>This blog will answer all your questions about WordPress pricing. We&#8217;ll break down WordPress&#8217;s pricing structure, uncovering the true WordPress cost behind the free and paid aspects.\u00a0\u00a0<\/p>\n\n<h2 class=\"wp-block-heading\">Quick answer: Is WordPress free in 2025?\u00a0<\/h2>\n\n<p>Yes, WordPress is completely free to use, but you&#8217;ll need to pay for hosting and a <a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/www.bluehost.com\/domains\">domain<\/a>, typically starting at $2.95\/month.<\/p>\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Plataforma<\/strong> <\/td><td><strong>Coste del software<\/strong> <\/td><td><strong>Alojamiento<\/strong> <\/td><td><strong>Dominio<\/strong> <\/td><td><strong>Coste mensual realista<\/strong> <\/td><\/tr><tr><td>WordPress.org  <\/td><td>Gratis  <\/td><td>3-10 $\/mes  <\/td><td>~10$\/a\u00f1o  <\/td><td>entre 3,95 y 11 d\u00f3lares al mes  <\/td><\/tr><tr><td>WordPress.com (gratuito)  <\/td><td>Gratis  <\/td><td>Incluido  <\/td><td><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/www.bluehost.com\/blog\/what-is-a-subdomain\/\">Subdomain<\/a> only\u00a0<\/td><td>Gratis (con anuncios)  <\/td><\/tr><tr><td>WordPress.com (de pago)  <\/td><td>Gratis  <\/td><td>Incluido  <\/td><td>Primer a\u00f1o gratis  <\/td><td>$4-$45\/mes  <\/td><\/tr><\/tbody><\/table><\/figure>\n\n<p>Let&#8217;s take a detailed look into the entire WordPress ecosystem and how it is priced.\u00a0<\/p>\n\n<h3 class=\"wp-block-heading\"><strong>WordPress.org vs WordPress .com<\/strong> <\/h3>\n\n<p>A la hora de entender los precios de WordPress, es importante distinguir entre WordPress.org y WordPress.com. Se trata de dos plataformas muy diferentes, cada una de las cuales satisface necesidades \u00fanicas.   <\/p>\n\n<p>So, is WordPress free? Let&#8217;s learn the answer by taking a closer look at the WordPress platforms.\u00a0\u00a0<\/p>\n\n<h3 class=\"wp-block-heading\"><strong>WordPress.org: Plataforma gratuita  <\/strong> <\/h3>\n\n<p>WordPress.org, often referred to as self-hosted WordPress, is the original form of WordPress. It is free WordPress software that&#8217;s open-source and allows you to create a self-hosted WordPress site.\u00a0\u00a0\u00a0<\/p>\n\n<p>This WordPress core software version gives you full control over your website. This ranges from the ability to upload custom themes and custom plugins to complete freedom over customization and data, weather you&#8217;re building a WordPress blog or eCommerce site.<\/p>\n\n<p>WordPress.org itself is entirely free to download and use. This means you can install WordPress on your server without paying a license fee and you can customize it endlessly. The software comes packed with a basic but powerful array of features suitable for creating any WordPress website from a simple WordPress blog to a complex eCommerce website that can cost a bit. Moreover, the open-source nature of WordPress ecosystem encourages a vibrant community of WordPress developers to continuously enhance its capabilities through themes, plugins and self-hosted site.\u00a0\u00a0\u00a0\u00a0<\/p>\n\n<p>While WordPress is free, operating a website <a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/www.bluehost.com\/blog\/how-to-use-wordpress\/\">using WordPress<\/a>.org has associated costs. Primary among these are the expenses for a web hosting plan and a domain name.\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n\n<p>Bluehost not only offers <a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/www.bluehost.com\/in\/blog\/best-free-website-hosting-service\/\">affordable hosting plans<\/a>, but it also provides optimized hosting solutions specifically designed for WordPress. These plans often come with significant benefits such as a free domain name for the first year, free SSL certificates and automatic WordPress installations that streamline the setup process.\u00a0<\/p>\n\n<p>By choosing Bluehost, you can significantly mitigate the overhead costs associated with running a WordPress.org site. You&#8217;ll also enjoy the benefits of a high-performing website with a robust WordPress dashboard. This blend of affordability, features and customer support makes Bluehost an ideal partner for both newcomers and experienced WordPress users alike.\u00a0\u00a0\u00a0<\/p>\n\n<h3 class=\"wp-block-heading\"><strong>WordPress.com: Modelo freemium  <\/strong> <\/h3>\n\n<p><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"http:\/\/wordpress.com\/\">WordPress.com<\/a> offers a different approach to website creation and management compared to its counterpart, WordPress.org.\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n\n<p>Operated by <a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/automattic.com\/\">Automattic<\/a>, WordPress.com provides a hosted environment, which means that instead of having to download software and manage your own hosting, everything is taken care of on a single platform.\u00a0\u00a0\u00a0\u00a0<\/p>\n\n<p>Este servicio sigue un modelo freemium, en el que puede comenzar con un conjunto b\u00e1sico de funciones de forma gratuita y luego actualizar a niveles superiores para acceder a funcionalidades m\u00e1s avanzadas.  <\/p>\n\n<p><strong>Ofertas de servicios escalonadas<\/strong>  <\/p>\n\n<p>The tiered system of WordPress.com delivers something for everyone, from personal bloggers to large enterprises. The platform simplifies the process of creating and maintaining a website by managing technical aspects like hosting, security and backups. The free tier is perfect for hobbyists or those just starting out who want a free website with basic functionality without a financial commitment. However, using this tier does place ads on your site and customization options are limited.\u00a0\u00a0\u00a0<\/p>\n\n<p><strong>Caracter\u00edsticas de la capa gratuita<\/strong>  <\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Subdominio<\/strong>: Subdominio de WordPress.com (ejemplo: [yoursite].wordpress.com)  <\/li>\n\n\n\n<li><strong>Temas<\/strong>: Selecci\u00f3n de temas gratuitos  <\/li>\n\n\n\n<li><strong>Personalizaci\u00f3n<\/strong>: Opciones de personalizaci\u00f3n esenciales  <\/li>\n\n\n\n<li><strong>Almacenamiento<\/strong>: 3 GB de espacio de almacenamiento  <\/li>\n\n\n\n<li><strong>Asistencia<\/strong>: Acceso al soporte de la comunidad para obtener ayuda con la configuraci\u00f3n del sitio web y la resoluci\u00f3n de problemas.  <\/li>\n<\/ul>\n\n<p><strong>Funciones Premium<\/strong>  <\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Plan personal<\/strong>: Elimina los anuncios, proporciona un nombre de dominio personalizado gratis durante el primer a\u00f1o, aumenta el almacenamiento e incluye asistencia por correo electr\u00f3nico.  <\/li>\n\n\n\n<li><strong>Plan Premium<\/strong>: Ofrece herramientas de dise\u00f1o avanzadas, temas premium ilimitados, herramientas avanzadas de redes sociales y la posibilidad de obtener ingresos a trav\u00e9s de anuncios  <\/li>\n\n\n\n<li><strong>Business plan<\/strong>: Includes <a href=\"https:\/\/www.bluehost.com\/blog\/best-seo-tools\/\" target=\"_blank\" rel=\"noreferrer noopener\">SEO tools<\/a>, plugins and themes support, 200 GB storage and the ability to install plugins and third-party themes\u00a0\u00a0<\/li>\n\n\n\n<li><strong>Plan eCommerce<\/strong>: Dise\u00f1ado para tiendas online, que necesitan opciones de env\u00edo e integraciones premium como Google Analytics.  <\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\"><strong>Diferencias entre WordPress.org y WordPress.com<\/strong> <\/h3>\n\n<p>Both .org and .com versions of WordPress are powered by WordPress CMS, but they&#8217;re designed to cater to different needs. Here&#8217;s a look at WordPress pricing comparison and the features of these two WordPress platforms.\u00a0\u00a0<\/p>\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Caracter\u00edstica<\/strong>  <\/td><td><strong>WordPress.org<\/strong>  <\/td><td><strong>WordPress.com<\/strong>  <\/td><\/tr><tr><td><strong>Coste<\/strong>  <\/td><td>Gratuito (pero requiere alojamiento y dominio)  <\/td><td>Gratuito con limitaciones, planes de pago disponibles  <\/td><\/tr><tr><td><strong>Alojamiento<\/strong>  <\/td><td>Autoalojado (el usuario elige un proveedor)  <\/td><td>Alojado en WordPress  <\/td><\/tr><tr><td><strong>Personalizaci\u00f3n<\/strong>  <\/td><td>Control total sobre temas y plugins  <\/td><td>Personalizaci\u00f3n limitada en el plan gratuito  <\/td><\/tr><tr><td><strong>Monetizaci\u00f3n<\/strong>  <\/td><td>Control total sobre los anuncios y los ingresos  <\/td><td>Restricciones en la inserci\u00f3n de anuncios para usuarios gratuitos  <\/td><\/tr><tr><td><strong>Ayuda<\/strong>  <\/td><td>Foros comunitarios, apoyo de terceros  <\/td><td>Los planes de pago incluyen asistencia premium  <\/td><\/tr><tr><td><strong>Facilidad de uso<\/strong>  <\/td><td>Requiere conocimientos t\u00e9cnicos  <\/td><td>F\u00e1cil de usar, no requiere instalaci\u00f3n  <\/td><\/tr><\/tbody><\/table><\/figure>\n\n<p>Thus, we can see that WordPress.org is the go-to for those seeking complete control and scalability. On the other hand, the key features of WordPress.com, with its user-friendly setup, suits beginners or small businesses owners that prioritize simplicity over flexibility.\u00a0\u00a0<\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-what-are-the-extra-costs-associated-with-wordpress\"><strong>\u00bfCu\u00e1les son los costes adicionales asociados a WordPress?  <\/strong><\/h2>\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/03\/Extra-costs-associated-with-WordPress-1024x683.jpg\" alt=\"Lista de costes adicionales asociados a WordPress\" class=\"wp-image-203099\" srcset=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/03\/Extra-costs-associated-with-WordPress-1024x683.jpg 1024w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/03\/Extra-costs-associated-with-WordPress-300x200.jpg 300w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/03\/Extra-costs-associated-with-WordPress-768x512.jpg 768w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/03\/Extra-costs-associated-with-WordPress-270x180.jpg 270w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/03\/Extra-costs-associated-with-WordPress-770x515.jpg 770w\" sizes=\"100vw\" \/><\/figure>\n\n<p>The extra WordPress cost associated with the platform comes from the additional requirements of running a website. These requirements range from paying for domain and hosting service to website development expenditures.\u00a0<\/p>\n\n<p>Veamos los gastos adicionales en los que puede incurrir al crear su sitio web con WordPress.  <\/p>\n\n<h3 class=\"wp-block-heading\"><strong>1. Coste del nombre de dominio<\/strong> <\/h3>\n\n<p>A domain name is your website&#8217;s address on the internet that website visitors to find you. This makes it an essential component of your online presence. While WordPress.com offers a free subdomain ([yoursite].wordpress.com), a custom domain ([yoursite].com) is essential for creating a professional site with more credibility.\u00a0\u00a0<\/p>\n\n<p>If you&#8217;re using the open-source WordPress software from WordPress official directory then you&#8217;ll have to purchase a domain name from a domain registrar. Bluehost lets you choose from a wide variety of domain names with assistance from AI.\u00a0\u00a0<\/p>\n\n<p>Con nuestro generador de nombres de dominio puede crear el nombre de dominio que desee y registrarlo en un solo lugar. Adem\u00e1s, con nuestros planes de alojamiento WordPress obtendr\u00e1 un dominio gratis durante un a\u00f1o. As\u00ed que, \u00a1m\u00e1s ahorro para usted!    <\/p>\n\n<svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" viewbox=\"0 0 1000 300\"> \n\n  <image width=\"1000\" height=\"300\" xlink:href=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/03\/Domains-1-3.png\"><\/image> <a xlink:href=\"https:\/\/www.bluehost.com\/domains\"> \n\n    <rect x=\"83\" y=\"203\" fill=\"#fff\" opacity=\"0\" width=\"168\" height=\"63\"><\/rect> \n\n  <\/a> \n\n<\/svg>\n\n<h3 class=\"wp-block-heading\" id=\"h-2-hosting-fees-nbsp-nbsp-nbsp-nbsp\"><strong>2. Tarifas de alojamiento  <\/strong> <\/h3>\n\n<p>All websites need to be stored on a web server where their data is kept saved. Access to these servers is provided by hosting service providers. While WordPress.com has its own hosting account service, if you&#8217;re using the open-source WordPress software, you&#8217;ll have to purchase a hosting plan separately.\u00a0<\/p>\n\n<p>Bluehost is a hosting service provider officially recommended by WordPress. We have suitable <a href=\"https:\/\/www.bluehost.com\/wordpress\/wordpress-hosting\" target=\"_blank\" rel=\"noreferrer noopener\">WordPress hosting plans<\/a> for all types of users, starting from individual enthusiasts to Enterprises. Moreover, our WordPress hosting plans come with a free domain for the first year. So, if you&#8217;re not willing to spend money on WordPress web development, Bluehost is the right choice for you.<\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-3-premium-themes-nbsp-nbsp\"><strong>3. Temas premium  <\/strong> <\/h3>\n<figure class=\"wp-block-embed wp-embed-aspect-16-9 wp-has-aspect-ratio  is-type-video is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper video-seo-youtube-embed-wrapper\"><div class=\"video-seo-youtube-player\" data-id=\"Hx3mjjGc9E8\"><\/div><\/div><\/figure>\n<p>Los temas dictan el dise\u00f1o visual y el estilo de su sitio web. Aunque hay miles de hom\u00f3logos gratuitos, los temas de pago suelen merecer la pena para quienes buscan destacar.   <\/p>\n\n<p>The good news is, with Bluehost, the need to spend dollars on premium themes is over. We provide <a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/www.bluehost.com\/wondersuite\">WonderSuite<\/a>, an AI website builder, which builds your dream WordPress website in a few clicks.\u00a0\u00a0<\/p>\n\n<svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" viewbox=\"0 0 1000 300\"> \n\n  <image width=\"1000\" height=\"300\" xlink:href=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/04\/AI-Builder.jpg\"><\/image> <a xlink:href=\"https:\/\/www.bluehost.com\/wondersuite\"> \n\n    <rect x=\"54\" y=\"180\" fill=\"#fff\" opacity=\"0\" width=\"213\" height=\"68\"><\/rect> \n\n  <\/a> \n\n<\/svg>\n\n<p>With Bluehost WonderSuite, gone are the days of spending hours designing your WordPress website. Our plan includes a prompt-based website builder, drag and drop block editor and professionally designed themes. And the best part is it comes free with our WordPress hosting plans. This means even more savings from your end. Just pay for one plan and get everything you need!\u00a0\u00a0<\/p>\n\n<p><strong>Know more:\u00a0<\/strong> <a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/www.bluehost.com\/help\/article\/wondersuite-overview#key-features\">Key Features of Bluehost WonderSuite<\/a>\u00a0\u00a0\u00a0<\/p>\n\n<h3 class=\"wp-block-heading\"><strong>4. Plugins premium  <\/strong> <\/h3>\n\n<p>WordPress comes with a plethora of plugins that extend the functionality of your WordPress site. This includes spam protection, SEO optimization and contact forms among many others. There are over 50,000 free plugins in the WordPress repository offering a vast range of functionalities, from adding contact forms to creating an SEO-friendly site.\u00a0\u00a0\u00a0\u00a0<\/p>\n\n<p>However, paid plugins often offer more advanced features that can significantly enhance your site. Especially, if you&#8217;re looking to <a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/www.bluehost.com\/blog\/e-commerce-website\/\">build an eCommerce store<\/a> or websites with advanced features.\u00a0\u00a0\u00a0<\/p>\n\n<p>We understand that handpicking plugins for building your website can bear a burden on your wallet. So, fret not, Bluehost eCommerce Premium brings all the exclusive WordPress plugins you&#8217;ll need at an affordable price.\u00a0\u00a0\u00a0<\/p>\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"600\" src=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/03\/eCommerce-Premium-features-1024x600.jpg\" alt=\"Caracter&#xED;sticas de eCommerce Premium\" class=\"wp-image-203106\" srcset=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/03\/eCommerce-Premium-features-1024x600.jpg 1024w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/03\/eCommerce-Premium-features-300x176.jpg 300w, https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/03\/eCommerce-Premium-features-768x450.jpg 768w\" sizes=\"100vw\" \/><\/figure>\n\n<p><strong>Qu\u00e9 se incluye con Bluehost eCommerce Premium (valor del plugin de m\u00e1s de 2.500 $):<\/strong> <\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Alojamiento fiable:<\/strong> Nuestro servicio de alojamiento web garantiza que su sitio web no sufra ning\u00fan tiempo de inactividad. Su sitio web estar\u00e1 siempre accesible para su p\u00fablico y sus clientes potenciales.   <\/li>\n\n\n\n<li><strong>Dominio gratuito:<\/strong> Le proporcionamos un nombre de dominio de su elecci\u00f3n gratis durante el primer a\u00f1o, para que no tenga que preocuparse por costes a\u00f1adidos.  <\/li>\n\n\n\n<li><strong>Creador autom\u00e1tico de sitios web:<\/strong> Nuestro creador autom\u00e1tico de sitios web le permite crear un sitio web a su gusto en cuesti\u00f3n de minutos. Sin necesidad de conocimientos de programaci\u00f3n o dise\u00f1o.   <\/li>\n\n\n\n<li><strong>Procesamiento de pagos:<\/strong> Proporcionamos integraci\u00f3n de PayPal y Stripe que le permite recibir el pago de sus clientes sin configuraci\u00f3n adicional.  <\/li>\n\n\n\n<li><strong>Asistencia de marketing por correo electr\u00f3nico:<\/strong> Con el plugin de marketing por correo electr\u00f3nico de CreativeMail, podr\u00e1s automatizar los correos electr\u00f3nicos y boletines a tus suscriptores, lo que te ahorrar\u00e1 tiempo adicional.  <\/li>\n<\/ul>\n\n<p>Our plan comes included with WordPress hosting, AI website builder and free domain for one year. This means Bluehost eCommerce Premium is all you&#8217;ll need to set up your business website within a budget.\u00a0\u00a0\u00a0\u00a0<\/p>\n\n<svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" viewbox=\"0 0 1000 300\"> \n\n  <image width=\"1000\" height=\"300\" xlink:href=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2025\/04\/Store.jpg\"><\/image> <a xlink:href=\"https:\/\/www.bluehost.com\/wordpress\/commerce-hosting\"> \n\n    <rect x=\"50\" y=\"173\" fill=\"#fff\" opacity=\"0\" width=\"222\" height=\"78\"><\/rect> \n\n  <\/a> \n\n<\/svg>\n\n<h3 class=\"wp-block-heading\" id=\"h-5-premium-support-nbsp-nbsp\"><strong>5. Apoyo Premium  <\/strong> <\/h3>\n\n<p>El funcionamiento de un sitio web WordPress requiere una atenci\u00f3n constante para garantizar su seguridad, funcionalidad y rendimiento. Las actualizaciones peri\u00f3dicas del n\u00facleo de WordPress son esenciales para mantener la compatibilidad, corregir errores y parchear posibles vulnerabilidades de seguridad.   <\/p>\n\n<p>Las medidas de seguridad, como la autenticaci\u00f3n de dos factores y el escaneado de malware, son cruciales para proteger el sitio de las ciberamenazas. Adem\u00e1s, las mejoras de rendimiento, como el aprovechamiento de la memoria cach\u00e9 y la minimizaci\u00f3n del c\u00f3digo, son necesarias para garantizar tiempos de carga r\u00e1pidos.   <\/p>\n\n<p>Given the complexity and importance of these tasks, choosing a reliable WordPress support partner is often a good choice. We provide 24\u00d77 on-demand WordPress support to help users all over the world manage WordPress websites effortlessly. With valuable insights gathered from deep industry experience, ours is the go-to choice of WordPress support for millions.\u00a0\u00a0<\/p>\n\n<p>Struggling with a WordPress issue? Get in touch with <a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/www.bluehost.com\/pro-design-live\">Bluehost WordPress Support Service<\/a> and get it fixed right away!\u00a0\u00a0<\/p>\n\n<h2 class=\"wp-block-heading\">Is WordPress copyright free?\u00a0\u00a0\u00a0\u00a0<\/h2>\n\n<p>WordPress no est\u00e1 libre de derechos de autor, pero se publica bajo la Licencia P\u00fablica General (GPL). Esto permite su libre uso, modificaci\u00f3n y distribuci\u00f3n del software WordPress.   <\/p>\n\n<p>Estos son algunos puntos importantes a tener en cuenta sobre la naturaleza de los derechos de autor de WordPress:  <\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Contribuciones a WordPress: <\/strong>Cualquier obra derivada, como c\u00f3digo modificado, temas o plugins, tambi\u00e9n debe estar bajo licencia GPL. Quienes contribuyen a la base de c\u00f3digo de WordPress conservan los derechos de autor sobre sus cambios, pero la GPL garantiza que puedan compartirse libremente.   <\/li>\n\n\n\n<li><strong>Temas y plugins de WordPress: <\/strong>Los temas y plugins premium suelen tener licencia GPL para sus componentes PHP y HTML. Las im\u00e1genes, CSS o JavaScript asociados pueden tener licencias independientes.   <\/li>\n\n\n\n<li><strong>WordPress content: <\/strong>Content published on WordPress, such as articles or photos, is fully owned by the creator and not subject to the GPL. If it&#8217;s a derivative work, like code examples using WordPress functions, it&#8217;ll be licensed under the GPL.\u00a0\u00a0\u00a0<\/li>\n\n\n\n<li><strong>WordPress brand assets:<\/strong> The WordPress name, logo and WordCamp are trademarks owned by the WordPress Foundation. These are separate from the software&#8217;s GPL license.\u00a0\u00a0<\/li>\n<\/ul>\n\n<p>Para garantizar el cumplimiento, compruebe siempre los t\u00e9rminos de licencia de los temas, plugins y cualquier medio que utilice. En caso de duda, el servicio de soporte de WordPress de Bluehost puede orientarte sobre c\u00f3mo mantener un sitio que cumpla las normas.   <\/p>\n\n<h2 class=\"wp-block-heading\"><strong>Final thoughts \u00a0 \u00a0\u00a0<\/strong><\/h2>\n\n<p>La belleza de WordPress reside en su flexibilidad: puedes empezar con poco y con costes m\u00ednimos, y ampliarlo a medida que crece tu sitio web. Sea cual sea su caso de uso, WordPress ofrece una soluci\u00f3n adaptable para crear una presencia online profesional.   <\/p>\n\n<p>For those seeking to optimize WordPress website pricing, Bluehost provides an affordable and holistic solution that covers everything from domains to special plugins.\u00a0\u00a0\u00a0<\/p>\n\n<p>Looking to build your WordPress website within a budget? Explore <a href=\"https:\/\/www.bluehost.com\/wordpress\/ecommerce-premium\" target=\"_blank\" rel=\"noreferrer noopener\">Bluehost eCommerce Premium<\/a> solution and get started now!<\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-faqs\"><strong>Preguntas frecuentes<\/strong><\/h2>\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1748324430284\"><strong class=\"schema-faq-question\"><strong>\u00bfWordPress es de uso gratuito?<\/strong>  <\/strong> <p class=\"schema-faq-answer\">WordPress.org is free to download and use, but there is hidden WordPress cost associated. You need to pay for hosting, domain registration and optional premium themes or plugins. WordPress.com offers a free version with limitations and paid plans for additional features.\u00a0\u00a0<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1748324440773\"><strong class=\"schema-faq-question\"><strong>\u00bfCu\u00e1les son los principales costes asociados al funcionamiento de un sitio WordPress?<\/strong>  <\/strong> <p class=\"schema-faq-answer\">Los costes principales incluyen el alojamiento web, el registro del dominio, los temas premium, los plugins en versi\u00f3n premium y los servicios profesionales opcionales de personalizaci\u00f3n y mantenimiento.  <\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1748324441932\"><strong class=\"schema-faq-question\"><strong>\u00bfPuedo ganar dinero con un sitio web gratuito de WordPress.com?<\/strong>  <\/strong> <p class=\"schema-faq-answer\">Con un plan gratuito de WordPress.com, las opciones de monetizaci\u00f3n son limitadas y se muestran anuncios en su sitio. Para monetizar completamente tu sitio, necesitas actualizar a un plan de pago que permita ingresos publicitarios y otras fuentes de ingresos.   <\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1748324443151\"><strong class=\"schema-faq-question\"><strong>\u00bfNecesito conocimientos de codificaci\u00f3n para usar WordPress?<\/strong>  <\/strong> <p class=\"schema-faq-answer\">No, WordPress est\u00e1 dise\u00f1ado para ser f\u00e1cil de usar, con constructores de arrastrar y soltar, temas y plugins que facilitan la personalizaci\u00f3n. Sin embargo, los conocimientos de programaci\u00f3n pueden ser \u00fatiles si quieres personalizaciones avanzadas.   <\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1748324443805\"><strong class=\"schema-faq-question\"><strong>\u00bfQu\u00e9 medidas de seguridad debo tomar para mi sitio WordPress?<\/strong>  <\/strong> <p class=\"schema-faq-answer\">Para mantener su sitio seguro, utilice contrase\u00f1as seguras, active certificados SSL e instale plugins de seguridad. Adem\u00e1s, actualiza WordPress y los plugins con regularidad y elige un proveedor de alojamiento fiable que incluya funciones de seguridad.   <\/p> <\/div> <\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u00bfEs WordPress realmente gratis? M\u00e1s informaci\u00f3n sobre WordPress.org frente a WordPress.com, costes ocultos y consejos para crear un sitio web asequible.   <\/p>\n","protected":false},"author":153,"featured_media":121759,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_title":"\u00bfWordPress es gratis? Costes y caracter\u00edsticas en 2025","_yoast_wpseo_metadesc":"\u00bfEs WordPress realmente gratis? Descubre los costes ocultos, compara WordPress.org con WordPress.com y aprende a crear un sitio web de forma asequible.","inline_featured_image":false,"footnotes":""},"categories":[3073,1365],"tags":[3652,3659,3660,3662,3669],"ppma_author":[949],"class_list":["post-121758","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-desarrollo","category-wordpress-en-ingles","tag-alternativas","tag-cms","tag-comparacion","tag-contenido","tag-preguntas-frecuentes"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>\u00bfWordPress es gratis? Costes y caracter\u00edsticas en 2025<\/title>\n<meta name=\"description\" content=\"\u00bfEs WordPress realmente gratis? Descubre los costes ocultos, compara WordPress.org con WordPress.com y aprende a crear un sitio web de forma asequible.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bluehost.com\/blog\/es\/wp-json\/wp\/v2\/posts\/121758\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfWordPress es gratis? Costes y caracter\u00edsticas en 2025\" \/>\n<meta property=\"og:description\" content=\"\u00bfEs WordPress realmente gratis? Descubre los costes ocultos, compara WordPress.org con WordPress.com y aprende a crear un sitio web de forma asequible.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/\" \/>\n<meta property=\"og:site_name\" content=\"Bluehost Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/bluehost\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-13T06:07:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2024\/07\/Is-WordPress-Free_.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2400\" \/>\n\t<meta property=\"og:image:height\" content=\"1350\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Shayan Sarkar\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@bluehost\" \/>\n<meta name=\"twitter:site\" content=\"@bluehost\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Shayan Sarkar\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"13 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/\"},\"author\":{\"name\":\"Shayan Sarkar\",\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/#\/schema\/person\/7ff3ea8b22ce0af00597a67b44f52831\"},\"headline\":\"\u00bfWordPress es gratis? Costes y caracter\u00edsticas en 2025\",\"datePublished\":\"2026-02-13T06:07:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/\"},\"wordCount\":2662,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2024\/07\/Is-WordPress-Free_.png\",\"keywords\":[\"Alternativas\",\"CMS\",\"Comparaci\u00f3n\",\"Contenido\",\"Preguntas frecuentes\"],\"articleSection\":[\"Desarrollo\",\"WordPress (en ingl\u00e9s)\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#respond\"]}]},{\"@type\":[\"WebPage\",\"FAQPage\"],\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/\",\"url\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/\",\"name\":\"\u00bfWordPress es gratis? Costes y caracter\u00edsticas en 2025\",\"isPartOf\":{\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2024\/07\/Is-WordPress-Free_.png\",\"datePublished\":\"2026-02-13T06:07:02+00:00\",\"description\":\"\u00bfEs WordPress realmente gratis? Descubre los costes ocultos, compara WordPress.org con WordPress.com y aprende a crear un sitio web de forma asequible.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#breadcrumb\"},\"mainEntity\":[{\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324430284\"},{\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324440773\"},{\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324441932\"},{\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324443151\"},{\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324443805\"}],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#primaryimage\",\"url\":\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2024\/07\/Is-WordPress-Free_.png\",\"contentUrl\":\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2024\/07\/Is-WordPress-Free_.png\",\"width\":2400,\"height\":1350},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.bluehost.com\/es-es\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"WordPress (en ingl\u00e9s)\",\"item\":\"https:\/\/www.bluehost.com\/blog\/es\/category\/wordpress-en-ingles\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"\u00bfWordPress es gratis? Costes y caracter\u00edsticas en 2025\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/#website\",\"url\":\"https:\/\/www.bluehost.com\/blog\/es\/\",\"name\":\"Bluehost\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.bluehost.com\/blog\/es\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/#organization\",\"name\":\"Bluehost\",\"url\":\"https:\/\/www.bluehost.com\/blog\/es\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2023\/08\/bluehost-logo.svg\",\"contentUrl\":\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2023\/08\/bluehost-logo.svg\",\"width\":136,\"height\":24,\"caption\":\"Bluehost\"},\"image\":{\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/bluehost\/\",\"https:\/\/x.com\/bluehost\",\"https:\/\/www.linkedin.com\/company\/bluehost-com\/\",\"https:\/\/www.youtube.com\/user\/bluehost\",\"https:\/\/en.wikipedia.org\/wiki\/Bluehost\"],\"description\":\"Bluehost is a leading web hosting provider empowering millions of websites worldwide. \\u2028Discover how Bluehost's expertise, reliability, and innovation can help you achieve your online goals.\",\"telephone\":\"+1-888-401-4678\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/#\/schema\/person\/7ff3ea8b22ce0af00597a67b44f52831\",\"name\":\"Shayan Sarkar\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/#\/schema\/person\/image\/fa04226b0405576c9b157a6fdcef8872\",\"url\":\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2024\/11\/62202CD7-85E6-4FFD-A4A9-89E408D94E94.jpeg\",\"contentUrl\":\"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2024\/11\/62202CD7-85E6-4FFD-A4A9-89E408D94E94.jpeg\",\"caption\":\"Shayan Sarkar\"},\"description\":\"I\u2019m a web hosting and WordPress enthusiast dedicated to helping you enhance your online presence. I love wielding words to make tech, simple and accessible for everyone.\",\"url\":\"https:\/\/www.bluehost.com\/blog\/es\/author\/shayan-sarkar\/\"},{\"@type\":\"Question\",\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324430284\",\"position\":1,\"url\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324430284\",\"name\":\"\u00bfWordPress es de uso gratuito?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"WordPress.org is free to download and use, but there is hidden WordPress cost associated. You need to pay for hosting, domain registration and optional premium themes or plugins. WordPress.com offers a free version with limitations and paid plans for additional features.\u00a0\u00a0\",\"inLanguage\":\"es\"},\"inLanguage\":\"es\"},{\"@type\":\"Question\",\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324440773\",\"position\":2,\"url\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324440773\",\"name\":\"\u00bfCu\u00e1les son los principales costes asociados al funcionamiento de un sitio WordPress?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Los costes principales incluyen el alojamiento web, el registro del dominio, los temas premium, los plugins en versi\u00f3n premium y los servicios profesionales opcionales de personalizaci\u00f3n y mantenimiento.  \",\"inLanguage\":\"es\"},\"inLanguage\":\"es\"},{\"@type\":\"Question\",\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324441932\",\"position\":3,\"url\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324441932\",\"name\":\"\u00bfPuedo ganar dinero con un sitio web gratuito de WordPress.com?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Con un plan gratuito de WordPress.com, las opciones de monetizaci\u00f3n son limitadas y se muestran anuncios en su sitio. Para monetizar completamente tu sitio, necesitas actualizar a un plan de pago que permita ingresos publicitarios y otras fuentes de ingresos.   \",\"inLanguage\":\"es\"},\"inLanguage\":\"es\"},{\"@type\":\"Question\",\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324443151\",\"position\":4,\"url\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324443151\",\"name\":\"\u00bfNecesito conocimientos de codificaci\u00f3n para usar WordPress?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"No, WordPress est\u00e1 dise\u00f1ado para ser f\u00e1cil de usar, con constructores de arrastrar y soltar, temas y plugins que facilitan la personalizaci\u00f3n. Sin embargo, los conocimientos de programaci\u00f3n pueden ser \u00fatiles si quieres personalizaciones avanzadas.   \",\"inLanguage\":\"es\"},\"inLanguage\":\"es\"},{\"@type\":\"Question\",\"@id\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324443805\",\"position\":5,\"url\":\"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324443805\",\"name\":\"\u00bfQu\u00e9 medidas de seguridad debo tomar para mi sitio WordPress?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Para mantener su sitio seguro, utilice contrase\u00f1as seguras, active certificados SSL e instale plugins de seguridad. Adem\u00e1s, actualiza WordPress y los plugins con regularidad y elige un proveedor de alojamiento fiable que incluya funciones de seguridad.   \",\"inLanguage\":\"es\"},\"inLanguage\":\"es\"}]}<\/script>\n<meta property=\"og:video\" content=\"https:\/\/www.youtube.com\/embed\/Hx3mjjGc9E8\" \/>\n<meta property=\"og:video:type\" content=\"text\/html\" \/>\n<meta property=\"og:video:duration\" content=\"52\" \/>\n<meta property=\"og:video:width\" content=\"480\" \/>\n<meta property=\"og:video:height\" content=\"270\" \/>\n<meta property=\"ya:ovs:adult\" content=\"false\" \/>\n<meta property=\"ya:ovs:upload_date\" content=\"2026-02-13T06:07:02+00:00\" \/>\n<meta property=\"ya:ovs:allow_embed\" content=\"true\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"\u00bfWordPress es gratis? Costes y caracter\u00edsticas en 2025","description":"\u00bfEs WordPress realmente gratis? Descubre los costes ocultos, compara WordPress.org con WordPress.com y aprende a crear un sitio web de forma asequible.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.bluehost.com\/blog\/es\/wp-json\/wp\/v2\/posts\/121758\/","og_locale":"es_ES","og_type":"article","og_title":"\u00bfWordPress es gratis? Costes y caracter\u00edsticas en 2025","og_description":"\u00bfEs WordPress realmente gratis? Descubre los costes ocultos, compara WordPress.org con WordPress.com y aprende a crear un sitio web de forma asequible.","og_url":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/","og_site_name":"Bluehost Blog","article_publisher":"https:\/\/www.facebook.com\/bluehost\/","article_published_time":"2026-02-13T06:07:02+00:00","og_image":[{"width":2400,"height":1350,"url":"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2024\/07\/Is-WordPress-Free_.png","type":"image\/png"}],"author":"Shayan Sarkar","twitter_card":"summary_large_image","twitter_creator":"@bluehost","twitter_site":"@bluehost","twitter_misc":{"Escrito por":"Shayan Sarkar","Tiempo de lectura":"13 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#article","isPartOf":{"@id":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/"},"author":{"name":"Shayan Sarkar","@id":"https:\/\/www.bluehost.com\/blog\/es\/#\/schema\/person\/7ff3ea8b22ce0af00597a67b44f52831"},"headline":"\u00bfWordPress es gratis? Costes y caracter\u00edsticas en 2025","datePublished":"2026-02-13T06:07:02+00:00","mainEntityOfPage":{"@id":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/"},"wordCount":2662,"commentCount":0,"publisher":{"@id":"https:\/\/www.bluehost.com\/blog\/es\/#organization"},"image":{"@id":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#primaryimage"},"thumbnailUrl":"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2024\/07\/Is-WordPress-Free_.png","keywords":["Alternativas","CMS","Comparaci\u00f3n","Contenido","Preguntas frecuentes"],"articleSection":["Desarrollo","WordPress (en ingl\u00e9s)"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#respond"]}]},{"@type":["WebPage","FAQPage"],"@id":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/","url":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/","name":"\u00bfWordPress es gratis? Costes y caracter\u00edsticas en 2025","isPartOf":{"@id":"https:\/\/www.bluehost.com\/blog\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#primaryimage"},"image":{"@id":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#primaryimage"},"thumbnailUrl":"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2024\/07\/Is-WordPress-Free_.png","datePublished":"2026-02-13T06:07:02+00:00","description":"\u00bfEs WordPress realmente gratis? Descubre los costes ocultos, compara WordPress.org con WordPress.com y aprende a crear un sitio web de forma asequible.","breadcrumb":{"@id":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#breadcrumb"},"mainEntity":[{"@id":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324430284"},{"@id":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324440773"},{"@id":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324441932"},{"@id":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324443151"},{"@id":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324443805"}],"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#primaryimage","url":"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2024\/07\/Is-WordPress-Free_.png","contentUrl":"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2024\/07\/Is-WordPress-Free_.png","width":2400,"height":1350},{"@type":"BreadcrumbList","@id":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.bluehost.com\/es-es\/blog\/"},{"@type":"ListItem","position":2,"name":"WordPress (en ingl\u00e9s)","item":"https:\/\/www.bluehost.com\/blog\/es\/category\/wordpress-en-ingles\/"},{"@type":"ListItem","position":3,"name":"\u00bfWordPress es gratis? Costes y caracter\u00edsticas en 2025"}]},{"@type":"WebSite","@id":"https:\/\/www.bluehost.com\/blog\/es\/#website","url":"https:\/\/www.bluehost.com\/blog\/es\/","name":"Bluehost","description":"","publisher":{"@id":"https:\/\/www.bluehost.com\/blog\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.bluehost.com\/blog\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.bluehost.com\/blog\/es\/#organization","name":"Bluehost","url":"https:\/\/www.bluehost.com\/blog\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.bluehost.com\/blog\/es\/#\/schema\/logo\/image\/","url":"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2023\/08\/bluehost-logo.svg","contentUrl":"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2023\/08\/bluehost-logo.svg","width":136,"height":24,"caption":"Bluehost"},"image":{"@id":"https:\/\/www.bluehost.com\/blog\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/bluehost\/","https:\/\/x.com\/bluehost","https:\/\/www.linkedin.com\/company\/bluehost-com\/","https:\/\/www.youtube.com\/user\/bluehost","https:\/\/en.wikipedia.org\/wiki\/Bluehost"],"description":"Bluehost is a leading web hosting provider empowering millions of websites worldwide. \u2028Discover how Bluehost's expertise, reliability, and innovation can help you achieve your online goals.","telephone":"+1-888-401-4678"},{"@type":"Person","@id":"https:\/\/www.bluehost.com\/blog\/es\/#\/schema\/person\/7ff3ea8b22ce0af00597a67b44f52831","name":"Shayan Sarkar","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.bluehost.com\/blog\/es\/#\/schema\/person\/image\/fa04226b0405576c9b157a6fdcef8872","url":"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2024\/11\/62202CD7-85E6-4FFD-A4A9-89E408D94E94.jpeg","contentUrl":"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2024\/11\/62202CD7-85E6-4FFD-A4A9-89E408D94E94.jpeg","caption":"Shayan Sarkar"},"description":"I\u2019m a web hosting and WordPress enthusiast dedicated to helping you enhance your online presence. I love wielding words to make tech, simple and accessible for everyone.","url":"https:\/\/www.bluehost.com\/blog\/es\/author\/shayan-sarkar\/"},{"@type":"Question","@id":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324430284","position":1,"url":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324430284","name":"\u00bfWordPress es de uso gratuito?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"WordPress.org is free to download and use, but there is hidden WordPress cost associated. You need to pay for hosting, domain registration and optional premium themes or plugins. WordPress.com offers a free version with limitations and paid plans for additional features.\u00a0\u00a0","inLanguage":"es"},"inLanguage":"es"},{"@type":"Question","@id":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324440773","position":2,"url":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324440773","name":"\u00bfCu\u00e1les son los principales costes asociados al funcionamiento de un sitio WordPress?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Los costes principales incluyen el alojamiento web, el registro del dominio, los temas premium, los plugins en versi\u00f3n premium y los servicios profesionales opcionales de personalizaci\u00f3n y mantenimiento.  ","inLanguage":"es"},"inLanguage":"es"},{"@type":"Question","@id":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324441932","position":3,"url":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324441932","name":"\u00bfPuedo ganar dinero con un sitio web gratuito de WordPress.com?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Con un plan gratuito de WordPress.com, las opciones de monetizaci\u00f3n son limitadas y se muestran anuncios en su sitio. Para monetizar completamente tu sitio, necesitas actualizar a un plan de pago que permita ingresos publicitarios y otras fuentes de ingresos.   ","inLanguage":"es"},"inLanguage":"es"},{"@type":"Question","@id":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324443151","position":4,"url":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324443151","name":"\u00bfNecesito conocimientos de codificaci\u00f3n para usar WordPress?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"No, WordPress est\u00e1 dise\u00f1ado para ser f\u00e1cil de usar, con constructores de arrastrar y soltar, temas y plugins que facilitan la personalizaci\u00f3n. Sin embargo, los conocimientos de programaci\u00f3n pueden ser \u00fatiles si quieres personalizaciones avanzadas.   ","inLanguage":"es"},"inLanguage":"es"},{"@type":"Question","@id":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324443805","position":5,"url":"https:\/\/www.bluehost.com\/blog\/es\/wordpress-es-gratis-costes-y-caracteristicas-en-2025\/#faq-question-1748324443805","name":"\u00bfQu\u00e9 medidas de seguridad debo tomar para mi sitio WordPress?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Para mantener su sitio seguro, utilice contrase\u00f1as seguras, active certificados SSL e instale plugins de seguridad. Adem\u00e1s, actualiza WordPress y los plugins con regularidad y elige un proveedor de alojamiento fiable que incluya funciones de seguridad.   ","inLanguage":"es"},"inLanguage":"es"}]},"og_video":"https:\/\/www.youtube.com\/embed\/Hx3mjjGc9E8","og_video_type":"text\/html","og_video_duration":"52","og_video_width":"480","og_video_height":"270","ya_ovs_adult":"false","ya_ovs_upload_date":"2026-02-13T06:07:02+00:00","ya_ovs_allow_embed":"true"},"authors":[{"term_id":949,"user_id":153,"is_guest":0,"slug":"shayan-sarkar","display_name":"Shayan Sarkar","avatar_url":{"url":"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2024\/11\/62202CD7-85E6-4FFD-A4A9-89E408D94E94.jpeg","url2x":"https:\/\/www.bluehost.com\/blog\/wp-content\/uploads\/2024\/11\/62202CD7-85E6-4FFD-A4A9-89E408D94E94.jpeg"},"0":null,"1":"","2":"","3":"","4":"","5":"","6":"","7":"","8":"","9":"","10":"","11":"","12":"","13":"","14":"","15":""}],"_links":{"self":[{"href":"https:\/\/www.bluehost.com\/blog\/es\/wp-json\/wp\/v2\/posts\/121758","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bluehost.com\/blog\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bluehost.com\/blog\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bluehost.com\/blog\/es\/wp-json\/wp\/v2\/users\/153"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bluehost.com\/blog\/es\/wp-json\/wp\/v2\/comments?post=121758"}],"version-history":[{"count":1,"href":"https:\/\/www.bluehost.com\/blog\/es\/wp-json\/wp\/v2\/posts\/121758\/revisions"}],"predecessor-version":[{"id":252876,"href":"https:\/\/www.bluehost.com\/blog\/es\/wp-json\/wp\/v2\/posts\/121758\/revisions\/252876"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bluehost.com\/blog\/es\/wp-json\/wp\/v2\/media\/121759"}],"wp:attachment":[{"href":"https:\/\/www.bluehost.com\/blog\/es\/wp-json\/wp\/v2\/media?parent=121758"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bluehost.com\/blog\/es\/wp-json\/wp\/v2\/categories?post=121758"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bluehost.com\/blog\/es\/wp-json\/wp\/v2\/tags?post=121758"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.bluehost.com\/blog\/es\/wp-json\/wp\/v2\/ppma_author?post=121758"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}