Creating content and setting up your website is like renting a store at the mall and stocking it with items. <\/p>\n\n\n\n
Now comes the bigger challenge, how do you actually get people to your store?<\/p>\n\n\n\n
The good news is that literally millions of people can visit your website, whereas if you had brick and mortar store, your traffic would be limited to those in your city. <\/p>\n\n\n\n
How do you drive traffic to your website without constantly writing new blog posts?<\/p>\n\n\n\n
Is there a way to repurpose good content and drive traffic faster<\/a>?<\/p>\n\n\n\n The answer is yes! Over the past three years, I have used and refined this method on my blog<\/a> to grow my traffic to half a million readers and over 50,000 email subscribers, and all of this on a mom blog. <\/p>\n\n\n\n The method is simple. Take existing great content and create an infographic or printable. If done right, this can easily double your traffic to a post. Below I\u2019ll show you the exact steps I use to create infographics for free, or almost free. <\/p>\n\n\n\n I would like to introduce you to two different types of infographics. The traditional infographic and an action based infographic. <\/p>\n\n\n\n Based on your goals, each infographic can work differently.<\/p>\n\n\n\n The traditional infographic is great for increased traffic and organic backlink growth. Content creators always appreciate a well thought out infographic that adds to their argument. <\/p>\n\n\n\n If your goal is to increase your email list, the action-based infographic performs better. It results in higher conversions to email subscribers and more loyal readers. Many of your readers will print out the plan and use it. It\u2019s not just visually appealing, it\u2019s also helpful. <\/p>\n\n\n\n Great infographics come in different forms and sizes. Your amazing infographic could be as simple as a 5 column bar chart. Or it can be as elaborate as a year long business plan broken down by month and category. <\/p>\n\n\n\n Take into consideration your audience. What appeals to them?<\/p>\n\n\n\n Do they like simple black and white charts and facts? Or do they need something a bit more visually appealing?<\/p>\n\n\n\n Visit the brick and mortar stores where your audience shops. Look at the magazines your audience reads. Study the fonts, graphics and layouts of sales copy that appeals to your audience. <\/p>\n\n\n\n Once you understand what your audience likes, it\u2019s easy to structure your infographic in a similar way. <\/p>\n\n\n\n For example, since my audience is made up of moms, I visit stores like Target and Hobby Lobby for inspiration. My best infographic was inspired by a greeting card I saw in the Hallmark store. <\/p>\n\n\n\n Remember to step outside of the online world once in a while for real world inspiration and market research.<\/p>\n\n\n\n You\u2019ve spent time and effort learning how to start a blog and write great posts, now how do you maximize the reach of each piece of content. You can do this by creating both a traditional and action-based infographic.<\/p>\n\n\n\n For example, if your post is about \u201cHow to potty train a two year old,\u201d you could add a chart showing the statistics of when children are ready to be potty trained. This traditional type of infographic would be shared by other websites in your niche who have similar content. <\/p>\n\n\n\n For your action based infographic, you can create a step by step plan for a mom to use so she can potty train her child in seven days. This will result in email subscribers and loyal followers. <\/p>\n\n\n\n Both types of infographics work well together to bring you more traffic and email subscribers. <\/p>\n\n\n\n The best place to market your infographics are the places where your audience hangs out. But since infographics are very appealing, I would encourage you to experiment with different social media and search platforms. <\/p>\n\n\n\n If you haven\u2019t tried out the social media platforms below, you could find great success with them especially with infographics.<\/p>\n\n\n\n I use multiple different programs\/tools for creating infographics. It all depends on which type of infographic I want to create. <\/p>\n\n\n\n In the video below I\u2019ll cover each of the four programs I use frequently to create infographics. From this 20 minute tutorial you\u2019ll discover how easy it is to repurpose existing content in new ways to increase your website traffic.<\/p>\n\n\n\nTwo Different Types of Infographics<\/h2>\n\n\n\n
Design Elements of a Great Infographic<\/h2>\n\n\n\n
Repurpose Created Content into Visual Content<\/h2>\n\n\n\n
Where to Market Your Infographics<\/h2>\n\n\n\n
How to Create Infographics for Free<\/h2>\n\n\n\n