Desiree Johnson Resources

Desiree Johnson is a Content Specialist at Bluehost where she writes helpful guides and articles, teaches webinars and assists with other marketing and WordPress community work.

What Managed WordPress Hosting Is and What It Means for Your Online Business

You’ve probably heard of managed WordPress hosting in your search for a web host. Compared to other hosting options, you might be wondering why it’s so popular among website owners. To choose the best managed...

How Long Should a Blog Post Be in 2021?

Whether you want to start a blog for your business or improve your current blog’s performance, one of the key things to consider is how long a blog post should be.  Business blogs can help...

Black Hat SEO Techniques That Can Destroy Your Search Ranking

Ranking on the SERPs (search engine result pages) is excellent for business, as it exposes you to lots of growth opportunities. However, if you use the wrong techniques you can destroy your search engine ranking...

How To Set Up Instagram Shopping: A 2021 Sales Guide

If you own an eCommerce brand, you can use Instagram shoppable posts to boost your brand awareness, sales, and revenue. Instagram Shopping is a feature that empowers businesses to create digital shops with shareable product...

What Is Web Hosting Bandwidth? A Guide to Understanding Bandwidth for Website Owners

When selecting a new web host, one of the most important factors you’ll have to consider is the amount of bandwidth that will be included in your plan.  If you’re unsure of what web hosting...

Website Speed: 5 Ways To Fix a Slow Website

Today’s internet user is often on the go and expects websites to load quickly. They want instant access to information from their laptops, tablets, or smartphones.  Having a nice-looking website is a good thing, but...

What a Subdomain Is: The Ultimate Guide

As your business grows, so does your desire for a website that can land new clients, convert leads, and manifest your plans.  However, things can get muddled when trying to fit your large ideas into...

How To Get Started With Email Marketing

Email is one of the most reliable marketing channels. In a world where new social media platforms seem to pop out of the woodwork, email consistently delivers top results.  Large corporations and small businesses can...

Why “Doing Business As,” or a DBA, Might Be an Essential Tool for Your Small Business’s Growth

It’s easy to dream of the days when starting a business was as simple as selling lemonade in front of your house to thirsty neighbors.  But when you grow up, a successful business is about...

How To Choose a Business Name That’s Right for Your Company

Every new business has the same question when starting: How do you come up with a brand name?  A name might be based on a Greek goddess like Nike or tell you what the business...

Business Fundamentals: How To Create a Professional Looking Email

Email marketing isn’t just a small business essential — it’s one of the most effective marketing channels available. Businesses report that email marketing generates 174% more return on investment than social media. But the question...

What Is an iFrame: The Ultimate Guide

It is easier than you think to surf the web and embed the useful content you find on your website. You just need to understand iframes.  What is an iframe? An iframe (short for inline...