Protect Your Brand: Bluehost's Domain Expiration Protection
Your domain is your brand. Losing it—even briefly—can harm your traffic, SEO rankings, and business reputation. Bluehost’s Domain Expiration Protection is your safety net. If something goes wrong with your payment method or you miss a renewal notice, this service automatically extends your domain registration for one year—keeping it safe and under your control.
Protect your online identity, traffic, and brand trust—before it’s too late. You can purchase Domain Expiration Protection any time before your domain expires.
- Why You Need Domain Expiration Protection
- How to Purchase Domain Expiration Protection
- List of TLDs Not Eligible for Use
- Understanding the Life Cycle
- Frequently Asked Questions (FAQs)
- Summary
Why You Need Domain Expiration Protection
Domain names can expire for many reasons—missed emails, expired credit cards, or forgotten renewal dates. When this happens, your website becomes inaccessible, your email may stop functioning, and, worst of all, someone else could register your domain. That’s why adding Domain Expiration Protection is crucial.
While Domain Expiration Protection is available to most domain extensions, this service is unavailable to particular TLDs. Please see below.
How to Purchase Domain Expiration Protection
You can easily activate protection against domain expiration via your Bluehost dashboard.
Option 1: Through the Domains Tab
- Log in to your Bluehost Account Manager.
- Click Domains on the left-side navigation menu.
- Click the domain to which you want to add the protection service.
- Your domain's status is displayed in the Domain Overview section. Click the Turn on link under "Expiration Protection is off".
- A pop-up window will appear.
- Make sure you have a payment method saved on file. Click the BUY NOW button.
Option 2: Through the Marketplace
- Log in to your Bluehost Account Manager
- Click MARKETPLACE on the left-side navigation menu.
- Under the Domains category on the right, click the CLAIM OFFER button under the Expiration Protection card.
- A pop-up window will appear.
- Please make sure you have a payment method saved on file. If you have a promo code available, you may also apply it.
- Click the BUY NOW button and complete your payment transaction.
List of TLDs Not Eligible for Use
Certain domain extensions (TLDs) are not eligible for this service. These include:
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If you have domains with these extensions, Expiration Protection will be disabled, and any active subscription will be refunded.
Understanding the Life Cycle
Domain Expiration Protection has two states: Active and Deleted. Here's what happens when your domain enters the renewal window:
| Day | Status |
| Day 0 | Domain Expiration Protection will extend the expiration date of your domain name registration by one year. All associated services with the domain will stop working during this time, but the domain will remain under your ownership. However, the domain name will be inactive until it is renewed. |
| Day 2 |
The domain deactivates; the Domain Expiration Protection activates. With Domain Expiration Protection active, the domain will NOT get deleted. |
| Day 360 | An email will be sent to you indicating that your domain is about to be deleted. |
| 1 Year | The domain is set to be deactivated, and Domain Expiration Protection will be deleted. |
Frequently Asked Questions (FAQs)
How does Domain Expiration Protection work?
Upon purchase, the domain is protected as long as it is active. If you buy or renew your domain for one year and add protection, the service is good until the end of that year. It will not carry over if you renew for additional years after the transaction unless you renew the Domain Expiration Protection.
What happens if I forget to renew my domain?
Domain Expiration Protection will kick in, so you have nothing to worry about. This service will protect your domain for one year until it renews again.
Once activated, you must still pay for the domain renewal to restore all the functionality.
How long does Domain Expiration Protection last?
Domain Expiration Protection is one flat price that lasts for your domain term. If you purchase or renew your domain for 1 year, it will last for 1 year. If you purchase or renew your domain for 8 years, it will last 8 years. This service is connected to your domain purchase. It offers extra value and longer-term protection when purchasing or renewing the associated domain for extended periods. However, if you renew the domain without renewing the expiration protection, the expiration date will no longer be synced, and this service won't be able to protect it.
Summary
Domain Expiration Protection is a must-have service for any website owner. It provides a vital safety net against missed renewals, helping you avoid lost traffic, disrupted services, or permanent loss of your domain. With Bluehost, safeguarding your domain is easy and affordable—so take action today and ensure your digital assets stay secure.
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