Yoast SEO Products
What is Yoast SEO WordPress plugin?
Yoast SEO is one of the most popular WordPress plugins for search engine optimization - and that's why it comes preinstalled with every WordPress site at Bluehost. It’s designed to make SEO simple, offering clear guidance and smart automation to help you optimize your site for search engines. With Yoast SEO, you don't have to be an expert to improve your site. The plugin analyzes your content in real time, helps you structure posts and pages, and ensures your site is easy for both visitors and search engines to understand.
What is Yoast SEO Premium?
Yoast SEO Premium is a WordPress plugin that simplifies search engine optimization (SEO) for your website. While the free Yoast SEO plugin provides essential starter features like keyword optimization and readability checks, the Premium version adds powerful automation, smarter optimization tools, and advanced insights that make managing SEO far easier and more effective.
What is Yoast SEO AI+?
Yoast SEO AI+ is a powerful all-in-one solution that combines AI-driven brand visibility monitoring with a full suite of advanced SEO optimization tools. At its core is AI Brand Insights, which helps businesses understand how their brand is perceived on popular AI platforms such as ChatGPT, Gemini, and Perplexity, and identify opportunities to strengthen their presence. Alongside this, Yoast SEO AI+ includes every Yoast SEO product we currently offer—Premium, WooCommerce, News, Local, and Video—delivering a comprehensive solution to stay ahead in an ever-changing digital landscape.
Free vs. Premium vs. AI+: Which Should You Choose?
Yoast SEO offers three tiers — Free, Premium, and the new AI+ plan — each designed for different levels of SEO needs. Free is good for beginners, providing essential tools to get started. Premium adds advanced features to help you scale your site with powerful optimization options. AI+ takes SEO to the next level with intelligent automation and AI-driven insights, including brand perception analysis and smart recommendations to refine your strategy faster and more effectively.
- Yoast SEO Free gives you the basics you need to get started with search engine optimization. It allows you to set one focus keyword per page, write meta descriptions, and check your content’s readability. This version is a solid choice if you’re new to SEO or managing a smaller site.
- Yoast SEO Premium expands on the free tools with a range of advanced features. You’ll get internal linking suggestions to strengthen your site structure, a redirect manager to handle broken links, social previews to see how your content will appear on platforms like Facebook and X, and guided content clean‑ups to keep your site fresh. Premium also lets you optimize for multiple keyphrases per page and includes priority support whenever you need help.
- Yoast SEO AI+ is the latest plan designed to take optimization into the era of intelligent automation. It provides AI-powered Brand Insights to help you understand and improve how your brand is perceived online. Yoast AI Brand Insights highlights brand mentions, compares your visibility to competitors, and reveals gaps in coverage, helping you take action to strengthen your presence and stay top-of-mind in AI search results. This tier is built for businesses and marketers who want to harness artificial intelligence for deeper analysis, faster decision-making, and a competitive edge in SEO.
Detailed Feature Comparison
| Features | Yoast SEO Free | Yoast SEO Premium | Yoast SEO AI+ |
|---|---|---|---|
| SEO Content Analysis Get real-time SEO feedback on content quality as you write. Optimize for one keyphrase with Yoast SEO or target multiple search intents by optimizing your content for up to 5 keyphrases with Yoast SEO Premium & Yoast SEO AI+. |
✅ | ✅ | ✅ |
| Multilingual Support for 20+ Languages Target customers in their own language with Yoast’s extensive language support. |
✅ | ✅ | ✅ |
| Integrations Connect to your favorite tools to track keywords and conduct keyword analysis. |
✅ | ✅ | ✅ |
| llms.txt Help AI find your best content with llms.txt auto-generated and maintained, no technical setup needed. |
✅ | ✅ | ✅ |
| Sitemaps Help search engines discover and crawl your content more efficiently. |
✅ | ✅ | ✅ |
| Support Get expert support from real humans when you need it, 24/7. |
❌ | ✅ | ✅ |
| AI Tools Generate and optimize SEO content with unlimited AI usage directly within your workflow. |
❌ | ✅ | ✅ |
| Internal Linking Tool Proactively suggests places to link to, making it easier to build structure and grow on-site engagement. |
❌ | ✅ | ✅ |
| Redirect Manager Suggests redirects when content changes and handles bulk redirects to prevent broken links. |
❌ | ✅ | ✅ |
| Social Previews Customize and preview how your content appears on social to maximize clicks. |
❌ | ✅ | ✅ |
| SEO Workouts Turn SEO to-dos into quick, guiding wins, like fixing orphaned pages or boosting cornerstone content. |
❌ | ✅ | ✅ |
| Front-End SEO Inspector View titles, descriptions, and structured data instantly to understand what search engines see at a glance. |
❌ | ✅ | ✅ |
| Bot Blocker Protect your content from being used to train LLMs without permission and reduce unnecessary server load. |
❌ | ✅ | ✅ |
| Google Docs Add-On Write and optimize with Yoast in Google Docs and export your content ready for WordPress. |
❌ | ✅ | ✅ |
| Yoast News SEO Help your content updates appear faster on Google with automated sitemaps and structured data. |
❌ | ❌ | ✅ |
| Yoast Local SEO Boost your visibility and optimize your SEO for one or more locations. |
❌ | ❌ | ✅ |
| Yoast Video SEO Help your videos show up on search engines with tailored structured data built in. |
❌ | ❌ | ✅ |
| Yoast WooCommerce SEO Make your products stand out in search results with AI-optimized titles and descriptions. |
❌ | ❌ | ✅ |
| AI Brand Insights See how your brand appears in AI-generated content and benchmark visibility against competitors. |
❌ | ❌ | ✅ |
How to Purchase Yoast SEO Products
You can upgrade to Premium or AI+ in the way that's most convenient for you:
Via Plugins Tab
- Log in to your Bluehost Portal.
- In the left-hand menu, click Websites.
- Click the Manage button located next to the website you want to manage.

- Go to the PLUGINS menu.

- Find Yoast SEO and click Upgrade to Premium.

- Review the pricing and click Buy Now to complete your purchase.

Through the Bluehost Marketplace
- Log in to your Bluehost Portal.
- Click Marketplace on the left-side menu.

- Scroll to the Marketing section and click CLAIM OFFER for your chosen plan.

- Review pricing and click Buy Now.

Directly in WordPress Admin
- Log in to your Bluehost Account Manager.
- In the left-hand menu, click Websites.
- Click the WORDPRESS ADMIN button located next to the website you want to manage.

- In the left-hand menu, select the Bluehost plugin.
- Click Marketplace, then find Yoast SEO Premium or Yoast SEO AI+. Click Buy Now for your chosen plugin.

- Review the pricing and click Buy Now to complete your purchase.

Summary
Yoast SEO Premium provides a comprehensive toolkit for technical SEO and content optimization, including metadata generation and intelligent content recommendations to improve on-page performance and search visibility. Yoast SEO AI+ combines the easy-to-use SEO tools included with Premium, plus advanced AI capabilities—most notably AI-powered Brand Insights—to help monitor and strengthen brand presence across digital and AI-driven platforms.
If you need further assistance, feel free to contact us via Chat or Phone:
- Chat Support - While on our website, you should see a CHAT bubble in the bottom right-hand corner of the page. Click anywhere on the bubble to begin a chat session.
- Phone Support -
- US: 888-401-4678
- International: +1 801-765-9400
You may also refer to our Knowledge Base articles to help answer common questions and guide you through various setup, configuration, and troubleshooting steps.