Bluehost Web Hosting Help

9 Things to Keep in Mind When Choosing a WordPress Theme

Whether you’re starting from scratch or updating an existing website, choosing the right theme will make it easier to create a professional-looking site and achieve your online goals. But with hundreds of free and premium WordPress templates to choose from, picking one can be overwhelming. Here are a few ways to narrow down your options.

  1. Start with a Bluehost Certified Theme.
    Bluehost Certified Themes meet all the recommendations laid out in this article: they’re Gutenberg compatible, current with WordPress, responsive, and built for quick load times. They come with support and include placeholder images.

    Choosing a Certified Theme means you’re already on the right track. These high-quality themes meet our highest standards for support and functionality. Find them in the Bluehost Marketplace under Website Themes.

  2. Make sure it’s compatible with Gutenberg.
    Gutenberg is WordPress’s block-based content editor. It lets you change text and images without writing custom code. Because Gutenberg compatibility is so important to building a successful site, most Theme Sellers create themes that integrate seamlessly with Gutenberg. You’ll find a large selection of compatible themes the Bluehost Marketplace.

  3. Check for current WordPress updates.
    Check the item page to make sure the theme you’re considering is compatible with the latest version of WordPress. If you are browsing through themes in our Bluehost Marketplace, go to the theme item page, and look for “Last Update” to make sure the theme is current. If you have questions about WordPress version compatibility, you can also ask the theme author via the theme support forum on the item page.

  4. Select a theme that is responsive. Web traffic is increasingly driven through mobile devices like tablets and smartphones. To capture that traffic, you’ll need a theme that is compatible with different web browsers, screen sizes, and devices. Testing a theme’s mobile responsiveness is easy; load the theme’s live demo, then shrink and enlarge your web browser to see how the theme looks in different-sized windows.

  5. Avoid bloated themes.
    There are a few factors that affect your site’s performance: your hosting plan, the number of plugins you’re running, what tasks those plugins are performing, the file size of images and video, and the size of your theme. Themes with a lot of flashy functions have to run more code and can take more time to load. Think carefully about the features and media you want to include and balance that against site performance.

  6. Make sure it comes with support.
    The themes you see in the Marketplace are all created by members of our theme seller community. Some theme sellers manage support forums or even have personal subscription-based support, which means you can get assistance from the person who created the theme. Read reviews on the theme seller to get an understanding of how they offer support. Only themes with sellers who respond to support requests in under 48 hours qualify for Bluehost certification.

  7. Look for themes with placeholder images.
    Placeholder images are generic images that help you visualize where your images will go so you can get a clear idea of how your final design will look. They’re also a great way to get an understanding of the relationship between images and text while you’re building so your final design is more cohesive and user-friendly.

  8. Look for themes with a live demo or one-click demo.
    Themes give you a framework to build, but the options for what you create with that framework are almost unlimited. So, duplicating exactly what you see in the Theme Seller’s example might be tricky. Check the Theme Seller Support Forum or the reviews to get an idea of how the theme might come to life for your site. Themes that include a live demo make it easier to visualize an existing site with a new theme. For easier installation, look for a theme that offers One-Click Demo Import.

  9. Build for the future.
    Think about the future of your website. Maybe you only need a blog right now, but your long-term plan includes a storefront. Pick a theme that will serve your needs now and a year from now.
To summarize, remember that there are a lot of themes out there — you’ll absolutely find one that works your vision. Make sure you pick a theme that’s up-to-date, that’s compatible with WordPress, and that will meet your needs without adding extra features you won’t use. Finally, consider starting with a Bluehost Certified Theme.

Knowledgebase Article 87,246 views bookmark tags: Marketplace certified premium themes tips wordpress

Was this resource helpful?

Did this resolve your issue?

Please add any other comments or suggestions about this content:

Recommended Help Content

WordPress - What are Premium Themes?

A free theme can be a good fit if your goal is to simply run a blog. Consider a premium theme if you plan to have more functionality and/or flair, such as an eCommerce site.

WordPress - What are Bluehost Certified Themes?

There’s a wide variety of themes available within the WordPress community, and we have taken extra steps to vet our themes for high quality.

Welcome to Bluehost WordPress Marketplace

The Bluehost Marketplace helps you browse, purchase, install, and manage WordPress themes, plugins, and add-ons directly from your dashboard. Choose from over 900 premium WordPress themes, dozens of WooCommerce eCommerce plugins and add-ons, and even professional ser

Related Help Content

WordPress Theme Installation

There are multiple different ways you can install a theme you have purchased for your WordPress site. This article will explain our two recommended methods for installation.

WordPress - Theme Demo Content

The first step in the process requires a WordPress theme, preferably one that includes a one-click demo import. Any of the Bluehost Certified Themes on Bluehost should come with this feature.

How To Install A New WordPress Theme - Manual Theme Installation

Install Themes These steps will help you install and select a WordPress theme for your blog. Inside the WordPress Dashboard, select the Add New Themes link in the Appearance Menu. You can search for

How To Disable Or Delete Plugins / Themes On A Disabled WordPress Site

This article explains how to deactivate, change or delete themes and plugins on a WordPress site without the dashboard.

WordPress - Getting Started with Themes

This guide will walk you through getting your WordPress theme set up so that you can quickly get to the fun part - customizing your site!

Switching a WordPress Theme

A WordPress theme has enormous influence over your site's appearance and maintenance. This article will explain how to change the theme for your WordPress site.

Free WordPress Migration

We are offering free website migrations for qualifying WordPress websites within the first 30 days after signup. The offer includes the transfer of one WordPress website and the ability to review the site before it goes live.

WordPress - Theme Seller Support

When you purchase a theme subscription you get access to Seller Support, the Theme Seller’s support forum. From there you can contact the theme developer for help with general theme-related issues.