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Knowledge Base

Website Crawl Settings - Microsoft

By default, Microsoft adjusts its crawl frequency and timing based on the server load it detects from your website. If your server encounters bandwidth-related performance problems—such as receiving too many requests within a short period—you may consider lowering how often Microsoft and other search engines crawl your pages. Excessive rapid requests can slow down your website and may even cause server performance issues, especially on heavily trafficked sites or those with inefficient coding.

If your server is not showing any signs of bandwidth-related stress, it is best to allow Microsoft to automatically decide the most suitable crawl rate for your website.

Modifying Microsoft’s Crawl Settings

Microsoft gives you the ability to define a custom crawl rate for your site and even configure a crawl schedule by hour (a crawl pattern). This lets you instruct Microsoft to crawl more aggressively during off-peak periods and scale back during hours when most of your visitors are active.

Before setting a crawl pattern, consider reviewing your website analytics in cPanel to identify when your site receives the most traffic.

To adjust Microsoft’s crawl settings:

  1. Sign in to your Microsoft Bing | Webmaster Tools.
  2. If you have not already added your website, enter your site information in Microsoft Bing | Webmaster Tools and click Add.

    Microsoft Bing - Add Website
     

  3. You must verify your website. Choose one of the available verification methods.

    Microsoft Bing - Choose Verification Method
     

    If you selected the XML File method, follow the steps below.

    1. Download the XML file and upload it to your site’s document root.
      You may upload the XML file directly through the File Manager. Refer to the article How to Upload Files Using File Manager.
    2. After uploading, click the Verify button.
  4. Once verified, a “Site addition successful” page will appear.

    Website Successfully Added
     

  5. Click Done.
  6. You will then be taken to the Microsoft Bing homepage.
  7. Select the hamburger menu icon on the upper left.

     

    Crawl Control
  8. Choose Configuration and then click Crawl Control.
  9. On the Crawl Control page, you can use the provided presets in the Time when your site receives most of the traffic section to indicate when your site is busiest.

    To adjust crawl rate hours according to your local time, select your appropriate time zone from the Time zone drop-down menu and configure your preferred crawling pattern.

    Crawl Settings
     

  10. Alternatively, you may create a custom hourly crawl pattern by adjusting the cubes to reflect your desired intensity on the timeline (x-axis). More cubes increase crawl frequency, while fewer cubes slow it down.

    Crawl Rate
     

  11. Click Save Changes to apply your new settings.

For additional details, you may review Microsoft Bing’s documentation.

Summary

Microsoft Bing automatically adjusts crawl frequency based on detected server load, helping minimize potential performance issues. However, if a website experiences bandwidth or performance constraints, administrators can manually configure crawl rates and schedules through Bing Webmaster Tools. By analyzing traffic patterns and setting appropriate crawl controls—such as reducing activity during peak hours—site owners can balance search engine visibility with optimal server performance while maintaining a smooth experience for visitors.

If you need further assistance, feel free to contact us via Chat or Phone:

  • Chat Support - While on our website, you should see a CHAT bubble in the bottom right-hand corner of the page. Click anywhere on the bubble to begin a chat session.
  • Phone Support -
    • US: 888-401-4678
    • International: +1 801-765-9400

You may also refer to our Knowledge Base articles to help answer common questions and guide you through various setup, configuration, and troubleshooting steps.

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