When planning to launch your startup ecommerce business, the first and foremost thing that you need to decide on is the ecommerce platform. Amongst various options available in the market, WooCommerce is the worldwide leading ecommerce software platform with a market share of 39%.
Simply put, WooCommerce is an open-source, customizable ecommerce platform built on WordPress. You can easily add the WooCommerce plugin to any WordPress website and set up a new online store in a few minutes.
Let us take you through the reasons why launching your startup ecommerce business with WooCommerce can be advantageous.
1. Free and user-friendly
Today, there are a lot of ecommerce solutions available that can help you set up your online business. However, most of them have steep subscription costs attached to them, which grow as the brand expands. Herein, WooCommerce can be a savior.
You can download WooCommerce for free. Though you wouldn’t have to pay any subscription cost, the platform offers a myriad of built-in features and supports multiple extensions (free as well as paid) to take your web store’s functionality to a new level.
The platform is user-friendly, especially if you have used WordPress before, you’ll not face any problems running your ecommerce business on WooCommerce. You’ll see the similar easy-to-use interface you have become accustomed to on WordPress. And you won’t have to spend time learning a new interface. Instead, you can focus on managing your business and boosting your sales.
2. Easy customization
In the website building sphere, customizable, free platforms are rarely found, and WooCommerce is one of them. You will find numerous customization options that can help you create a unique brand website. There are hundreds of themes available from which you can choose. You can customize the settings of most themes to get an appearance matching your brand. Check out the unique features available on every theme to make sure you are putting all of them to use.
3. Reflects professionalism
Besides being easy and free, WooCommerce is also professional. All its remarkable features help in delivering an incredible shopping experience to your customers.
The platform has great tools for order details, customer interaction, tax adjustment, inventory management and various other professional ecommerce functions. This allows the sellers to manage impressive deals while buyers can take advantage of an easy to navigate and engaging online store, all thanks to WooCommerce.
4. Has extensions for every problem
WooCommerce proves to be a one-stop-shop for launching your ecommerce startup. It has most of the features that you would need for your business. Even if you want to add some additional functions, you can undoubtedly rely on WooCommerce extensions. There are both paid and free extensions available covering all kinds of needs, such as marketing, reporting, accounting, payment gateways, and more.
When you choose WooCommerce extensions, prefer to go with official versions designed by WooCommerce (the brand) itself. They guarantee closer monitoring and more regular updates. Some of the popular extensions include:
Woo Subscription: With this extension, you can set up product pages that support ongoing subscriptions and recurring payments
WooCommerce Product Table: This extension helps you list your WooCommerce products in a searchable and sortable manner. You can use it for quick order forms, wholesale sites, product directories, etc.
Table Rate Shipping: This extension provides more flexibility with your shipping options
5. Built-in SEO functions
As a WordPress-based platform, WooCommerce is discoverable by search engines. The combination offers remarkable functions that you can leverage, to increase your brand visibility in the search results.
For example, you can edit product and page URLs, write product descriptions and meta descriptions, and publish customer reviews. All these are a few proven ways to boost your search rankings.
Conclusion
As your ecommerce business grows, WooCommerce also grows as it is highly flexible and scalable. You can seamlessly sell virtual services, physical products, or downloadable content with WooCommerce.
All in all, if you need a reliable and robust ecommerce platform, you can never go wrong with WooCommerce. Just make sure that you choose a reliable hosting provider.
With Bluehost, you can build a powerful and fully customizable online store backed by the powerful tools of WooCommerce. Our WooCommerce Hosting plans, which come with a perfect mix of tools, security, plugins, and expert guidance, allow you to set up a successful single store (ideal for new businesses) or multiple store (ideal for growing businesses).
Our ecommerce customers enjoy multiple caching layers, unmetered bandwidth, free domain, domain privacy + protection, and free SSL.
Leverage the power of WordPress, the reliability of Bluehost, and the versatility of WooCommerce, and get your online store up and running in no time.
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