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5 Examples of Effective Email Sign-Up Forms to Add to Your Website
Let’s start with a simple question: How is your website making money for your business? Because no matter how much traffic you’re driving to your website, if your site isn’t optimized for conversions, you’re wasting every click. Ramp up Your Website Conversions With Email Marketing Not everyone who visits your website will be ready to…
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Bluehost Is Proud to Support the WP-CLI Project
I am excited to announce that Bluehost has backed the WP-CLI project, and we look forward to participating in its continued success. Up until this point, developer Daniel Bachhuber has maintained WP-CLI as a side project. With this sponsorship, he and others will be able to devote more efforts to improve the open-source infrastructure. What…
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10 Must-Have Elements for Your Company’s About Page
Pop quiz: what’s the most boring page on your website?Did you answer, “About Us?” If so, you’re in the same boat as a lot of small business owners. After all, it’s easy to post a quick bio and an old staff photo — and then forget about it. But this neglected page is one of…
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How to Make a Marketing Plan for Your Small Business
At Bluehost, we love small-business success stories, whether the business revolves around pies, food trucks, minimalism, life coaching, or graphic design. If you run a small business or are considering starting one, we want to help you make your business a success story too. For our “New Year, New Business” series, we’ll be providing insights,…
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8 Reasons Why Small Businesses are the Best
By now, you’re used to the triumphs of mega companies and big box stores — you know, the firms that have convinced many of us that bigger equals better. But truth be told, small operations have proven to be the real heroes of the business world. Just check out these stats: Businesses with twenty or…
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A Beginner’s Guide to Using Facebook Live for Marketing
Facebook Live combines the best of both worlds: interactive video and the world’s most popular social media platform. Live-streaming video isn’t new. YouTube and Periscope’s successes confirm what experts have been predicting for years now — videos drive more shares and consumer engagement than text and image content. In fact, studies show that video content…
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How to Choose the Right Target Market for Your Small Business
As a small business owner, you probably have a general idea of who makes up your customer base, but vague ideas aren’t enough in today’s competitive marketplace. Without delving into the demographic details, you’re basically marketing to everyone and anyone, and this “strategy” could mean wasting your advertising spend and missing opportunities to increase sales.…
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When to DIY and When to Delegate Small-Business Tasks
At Bluehost, we love small-business success stories, whether the business revolves around pies, food trucks, minimalism, life coaching, or graphic design. If you run a small business or are considering starting one, we want to help you make your business a success story too. For our “New Year, New Business” series, we’ll be providing insights,…
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25 Great Stocking Stuffers for Small Business Owners
If you know any small business owners, then you also know how busy they are. All year long, they’re juggling sales, marketing, and customer service — and the list just keeps ongoing. Do you have one of these tireless, multitasking entrepreneurs on your gift list? Here are 25 great stocking stuffers for small business owners. Shopping…
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10 Small Businesses That Made It Big
With more than 50 percent of the employed population working for small businesses, it’s no surprise that mom-and-pop shops are the backbone of the American economy. Small business owners work hard day in, day out to filter billions of dollars through the economy. Getting a small business off the ground is a hard slog, and it…