-
The 6 Best Business Blogs for Female Entrepreneurs
It borders on cliché, but female entrepreneurs really do it all, juggling startups, day jobs, and chock-full personal lives. With all that on the to-do list, there’s really not much time left to browse the estimated 150 million blogs on the web. But the truth is, if you’re not a regular blog reader, you should…
-
Think Pink! How Small Businesses Can Join the Fight Against Breast Cancer
One in eight American women will be diagnosed with breast cancer in her lifetime. To put that statistic into perspective: you’re 15 times more likely to know someone with breast cancer than to be audited by the IRS (1 in 119). And you’re 375 times more likely to have a brush with the disease than…
-
How to Start a Food Truck and Put Your Money Where Your Mouth Is
The food truck is to 2016 what the cupcake was to 2006: the tastiest trend.Thinking about jumping on the bandwagon and starting a mobile small business of your own? Mull over these steps before you start providing meals — or treats — on wheels. Establish a Worthy Menu Whether you’re planning a menu that’s savory,…
-
Turn Your Website Into a Cash Cow With These 5 Tips
Now that you’ve learned how to create a WordPress website in five easy steps, it’s time to figure out how to make money with your site. You may be selling products or advertising a service, but if you don’t get much traffic to your website, it can be hard to start driving up your revenues. So…
-
5 Common Typos that Are Biting Your Brand
If you’ve read the punctuation-promoting best-seller Eats, Shoots & Leaves, you know that joke about the misplaced comma that morphs a panda from a hungry vegetarian into a hungry gun-slinger. But misplaced commas can also make a joke of your brand. In a 2013 survey, 59 percent of people said they wouldn’t use a company…
-
Color Your Brand: What the Hues You Choose Say About Your Company
Let’s paint with broad strokes. When most people think about the intersection of color and business, they conjure up visions of professional stylists, artists, and designers — people who literally play with Pantone for a living. But that’s not the full picture.Color has a deep impact on a wide range of industries, especially when it…
-
In Case of Emergency: Why Your Small Business Needs a Crisis Management Plan
Consider this a test of your emergency preparedness. You’re in the office when the floor begins to undulate. It takes you a moment to process what’s happening — an earthquake — but by then the shaking has intensified. Suddenly, the lights flicker and go dark. Bookshelves and desks topple and jerk across the room. Windows…
-
10 Tips and Tricks for Improving SEO on Your WordPress Website
If your goal is driving organic traffic to your business website — and who isn’t thinking about that today? — you have to implement good SEO practices. The better your SEO, the higher your site will rank on the search engine results page (SERP). And the closer you get to the top of page one,…
-
6 Essential Steps to Success for Code Newbies
You can read and write — right? Odds are, you can. Next question: Can you read and write code? Odds are, you can’t. One percent of Americans are professional programmers. But for the remaining 99 percent of us, learning to code, including understanding the best programming languages, may be nearly as important as good old…
-
The Ultimate Resource List for Learning How to Code
The search results for “learn to code” are in the millions, so it can be hard for even the most motivated self-starter to know where to begin. If you want to get schooled on code, start with this list. It’ll point you to sites that are highly rated by users, recommended by experienced programmers, and…