-
Why “Doing Business As,” or a DBA, Might Be an Essential Tool for Your Small Business’s Growth
It’s easy to dream of the days when starting a business was as simple as selling lemonade in front of your house to thirsty neighbors. But when you grow up, a successful business is about more than just making sure your lemonade is the best on the block. You have to make sure you understand
-
How To Improve Employee Well-Being for Happy Employees and Better Business
Employee well-being is a concept that has been around for decades. But when the 2020 pandemic hit and normal life was upended, taking care of each other became a priority. Many companies started offering resources to help their employees cope during the pandemic, such as more health benefits, self-care practices, access to counseling, or a
-
The How-To Guide to Social Media Hashtags for Business Marketing
An effective social media hashtag strategy that guides customers toward your business online requires a lot more than adding #ThrowbackThursday to your posts. Whatever social media platform you use to build your business, knowing how to research hashtags and correctly use them in your marketing will boost your brand’s growth. This guide explains: What a
-
WordPress News: WordPress 5.7 Beta 1 Release + 4 More Updates | February 2021
The year 2021 looks to be exciting for WordPress, and the company has no plans of slowing down. From updates focused on block website editing to exploring new media and business models, discover the latest happenings in the world of WordPress, such as the: WordPress 5.7 Beta 1 Released for Testing WordPress 5.7 Beta 1
-
The California Privacy Rights Act and How To Implement It in Your Business
On Nov. 3, 2020, 56% of California voters voted to approve Proposition 24, a ballot that created the California Privacy Rights Act (CPRA). Keep reading to learn more about the CPRA and what it means for your business, including: What the California Privacy Rights Act is How the CPRA differs from the California Consumer Privacy
-
Small Business Experts Tell Us How To Make a Successful Business Plan for 2021
A new year brings a fresh page to plan the future of your company. But with every business resolution you make, there comes the doubt of following through. You might wonder if New Year’s resolutions are futile. Moreover, it’s hard to plan for a year like the one following 2020. How do you prepare for
-
Unleash Your Wanderlust With Flights and Foods
When Takera Gholson decided to combine her love of food with traveling, she never imagined it would evolve into a blog that allowed her to connect and engage with people all over the world. Hailing from Washington, DC her journey in content creation began when she was working with small businesses in the hospital industry
-
Spotlight Your Small Business on the Big Game Day
Sports championships and marketing go together like copy and paste. It’s a marketer’s dream to have so many people tuned in to one event on TV and social media. Although the National Football Championship game might make you think of large brands like Doritos and Miller Lite, there’s plenty of opportunity for small businesses too.
-
8 Lessons Business Leaders Can Learn from MLK
The Civil Rights movement may have taken place almost 60 years ago, but Dr. Martin Luther King, Jr.’s words endure. As the United States continues to pursue the ideal of equality for all, MLK’s lessons on standing up for justice are relevant now more than ever. MLK’s impact is mostly seen in the context of
-
Small Business Trends To Know To Prepare Your Company for 2021
The year 2020 changed business in unprecedented ways. Companies had to adapt to new working environments and new customer demands. Specific industries like events and travel took a hit, while others like eCommerce saw unexpected growth. Now that we move into 2021, we can learn from the past year and prepare for emerging trends in