Key highlights
- Know exactly what’s changing: only Bluehost AI Front Desk Agent name is changing to Bluehost AI receptionist.
- Understand why the rebrand happened: the new name instantly communicates the product’s job to readers.
- Learn what existing customers should expect: no action needed, login and billing carry over automatically.
If you’ve been using Bluehost AI Front Desk Agent to book clients, answer questions and cover your phones after hours, good news: nothing about that experience is changing. What is changing is the name. Starting today, AI Front Desk Agent is now AI Receptionist.
Keep reading to find more on everything you need to know.
What’s actually changing?

Only the name. Here’s the full list:
- Product name: “AI Front Desk Agent” is now “AI Receptionist”
- Where you’ll see it: Storefront, product dashboard, emails and documentation will be updated to reflect the new name over the coming weeks
Everything else, including your login, integrations, billing, knowledge base and conversation history, stays exactly as it is. No migration, no setup, no action required on your end.
What’s not changing?

To be extra clear, here’s what stays the same:
- Pricing: $25/mo for AI Receptionist, no changes to either plan
- Core functionality: 24/7 conversations, appointment booking, knowledge base training, custom brand voice and analytics all work exactly as they did yesterday.
- Integrations: Google Calendar continues to support real-time availability, bookings, rescheduling and cancellations.
- Support: The same team is here if you need anything
If you were expecting a features announcement, we’ll be the first to tell you: this isn’t one. We wanted to separate the naming update from any future product news, so it doesn’t get lost or overhyped as something it’s not.
Why we made the change?
When we called the product “AI Front Desk Agent,” we spent a fair amount of time explaining what that meant before we could talk about what it actually does for a business.
“Receptionist” doesn’t need that explanation. Everyone, whether you run a two-person lawn care crew or a multi-location clinic, already knows what a receptionist does: they answer the phone, they book the appointment and they make sure nothing falls through the cracks.
That’s exactly the job this product does, just without the payroll, the sick days or the need to sleep. So we’re giving it the name that actually describes the job:
- It answers customer questions instantly, day or night, based on your business’s own knowledge base, not generic scripts.
- It books, reschedules and cancels appointments directly through Google Calendar, without a human coordinator in the loop.
- It shows up wherever your customers already are, including web chat, SMS, WhatsApp and Instagram, as one consistent voice.
- It sounds like your business, because it’s trained on your tone, your policies and your documents.
- It works in multiple languages, so a language barrier doesn’t cost you a customer.
None of that is new. It’s what the product has always done. We just think “AI Receptionist” gets that across in about two seconds, instead of requiring a slide deck.
What this means if you’re already a customer?

Nothing you need to do. Your account, dashboard, bookings and billing all continue exactly as before. Over the next few weeks, you’ll start seeing the new name show up in emails, in your admin dashboard and in our docs, and that’s the only visible change coming your way.
If anything looks off or you have questions about the transition, our support team is standing by, same as always.
What this means if you’re new here?
If you’re just discovering us, welcome. AI Receptionist is built for small, service-based businesses that need to capture leads and book appointments around the clock, without the cost of staffing a 24/7 front desk. Whether it’s a lead coming in at 11pm or a customer trying to reschedule on a Sunday, AI Receptionist is there to answer, in your brand’s voice, so nothing slips through the cracks while you’re busy running the business.
Final thoughts
Your customers already expect an instant response, day or night. If you’re not there when they reach out, a competitor will be. That’s the gap AI Receptionist was built to close, and it’s why we wanted a name that says exactly that the first time someone hears it.
Ready to see it in action?
If you’re already a customer, log in to your dashboard, everything is right where you left it. If you’re new here, explore Bluehost AI Receptionist and see how it can start capturing leads and booking appointments for your business today.
FAQs
No. AI Receptionist is the same product previously known as AI Front Desk Agent. Only the name has changed.
No action is needed. Your login, integrations, billing and settings all carry over automatically.
No. Pricing stays the same at $25/mo for AI Receptionist and $50/mo for AI Receptionist Premium.
No. All of your data, including conversation history, bookings and your trained knowledge base, remains exactly as it was.
No. This announcement is purely a name change. Any future features will be announced separately.
The new name will roll out across the dashboard, emails and documentation over the coming weeks.

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