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YouTube Live Video Shopping: What It Means for Small Businesses
The benefits of live video shopping in China have paved the way for the trend to spread to Europe and America. China is well ahead in this space. Chinese social commerce is expected to reach $352 billion in 2021 (almost ten times the size of the U.S. market). And here’s the good news: YouTube also got in on the action with a…
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A/B Testing Guide: How To Find the Best Solution
There is more than one solution to a problem, especially in the online world. For example, you can keep the website menu in the banner, use a hamburger icon to keep it hidden at the side, or create any other variation. Not all of these will give the same results. When creating a webpage or…
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What Is the Facebook Metaverse and How Does It Impact Your Small Business?
Big news came out of Facebook with the announcement of Meta. Meta is the Facebook rebrand where the aim is to continue bringing people together and connecting them. An essential part of this is focusing on the AR/VR world. And in fitting, it was announced at the Facebook Connect virtual reality conference. But don’t think…
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WordPress 5.9 Updates: 4 Beta Versions Released
On November 24, 2021, the WordPress team announced they would delay the WordPress 5.9 release. The team decided to shift the release date from Dec. 14, 2021, to Jan. 25, 2022. They attributed this delay to an issue with the blocker bug that delayed the release of Beta 1. As of writing, the WordPress team…
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What Is Spam Email, and How Do I Stop Getting It?
No one likes getting spam emails. Not only do they account for 45.1% of email traffic generated, but they also pose a cybersecurity threat. According to Trend Micro’s fourth annual Cloud App Security Trend Report, high-risk emails rose by 32% in 2020 compared to the previous year. And it has no intentions of slowing down…
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WordPress 5.9 Release Moved to January 2022
The WordPress 5.9 release has been pushed to a later date, following issues that could not be resolved in time for the release of WordPress 5.9 Beta 1, which was initially scheduled for Nov. 16. WordPress 5.9 is now scheduled to release on Jan. 25, 2022. Read on to learn: WordPress 5.9 Delays WordPress 5.9…
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Gutenberg News: What’s New in Gutenberg 11.9?
The latest Gutenberg releases are WordPress’ attempts to get in some final features before the WordPress 5.9 release. Keep reading to learn more about: Gutenberg 11.8 Updates Gutenberg 11.9 Updates Final Thoughts – What’s New in Gutenberg 11.9? | November 2021 Gutenberg 11.8 Updates The Gutenberg 11.8 update was released on October 27, 2021. Highlights…
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IndexNow: The Latest Bing Initiative That Improves Crawl Efficiency
Website owners often struggle to get their content indexed on time. Unless you own a large website, chances are search engines might only crawl your site for new URLs once every few days. To solve this problem and improve crawl efficiency, Microsoft Bing and Yandex collaborated to create a new API-based protocol called IndexNow. Keep…
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How To Build a Brick and Mortar Website Using the Bluehost Website Builder
No matter the kind of brick and mortar business you have, one thing is certain: you need traffic if you want to make online sales. While your brick-and-mortar business relies on foot traffic and dealing with customers face-to-face at your in-person storefront, you should also engage web traffic and online visitors. A website can help…
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What Search Engine Marketing Is and How You Can Create an Effective SEM Strategy
The days when shoppers hopped around brick-and-mortar stores are over. According to Statista, 85% of the world’s population shop online. Out of this, about 48% of purchases start with search engines. That’s why businesses strive to appear on top in search engine result pages (SERPs). Businesses use various strategies to grab that coveted top rank…