• The Importance of SSL Certificate for Your E-commerce Website

    The Importance of SSL Certificate for Your E-commerce Website

    Having your customers’ trust you and your business is vital for your business’s credibility, the customer should have a sense of safety and security when they are interacting with you whether in person, on the phone, through email or on your website.   Today, we shall touch on the safety and security aspect of a website especially e-commerce websites, because in these days of the internet, your website

    read more

  • Entrepreneurs Share the Best Business Advice They’ve Received

    Entrepreneurs Share the Best Business Advice They’ve Received

    Entrepreneurs are among the best sources of great advice, but they were once on the receiving end of these words of wisdom. In this article, these entrepreneurs share the best advice, which changed how they see things and made them think differently. Let’s jump in. 1. Just Start 2. Adapt 3. Listen 4. Get Help

    read more

  • How to Set Up Google Analytics & Tracking for an E-commerce Website

    How to Set Up Google Analytics & Tracking for an E-commerce Website

    If you’re an online business owner, then your e-commerce website is your primary source of income. Running an online business is tough, unlike an offline brick and mortar store you can’t interact with your customers as soon as they step inside your store, nor can you guide them in person to their preferred products. Nevertheless,

    read more

  • How To Resize an Image in Photoshop and GIMP (Ultimate Guide)

    How To Resize an Image in Photoshop and GIMP (Ultimate Guide)

    The 2020 Web Almanac by HTTP Archive reports that images comprise over 64% of the page weight. Thus, learning how to resize an image in Photoshop can help you reduce the page document size and improve website performance. Don’t have access to Adobe Photoshop? No worries. We’ll show you how to resize an image in

    read more

  • How AI can Improve Website Interaction and Lead Generation- By Seema Gupta

    How AI can Improve Website Interaction and Lead Generation- By Seema Gupta

    We have all heard or read about Artificial Intelligence or AI taking over a lot of jobs in the future as automation increases efficiency. These terms at times may often have us thinking if AI is the thing that affects only the engineering side of the economy, or can it affect other areas as well?

    read more

  • 15 Ways to Customize Google Analytics

    15 Ways to Customize Google Analytics

    Google Analytics is a user-friendly analysis tool that provides you with insightful data to monitor the traffic on your website. With Google Analytics reports, you can track who visits your website and how long they stay. You can also see if they return to your website.   Still, you need to customize Google Analytics to leverage its full potential. We’ll look at

    read more

  • Why You Should Learn Basic Coding Skills

    Why You Should Learn Basic Coding Skills

    Coding, which was once an outlier, is now one of the most sought-after skills in the job marketplace. Between now and 2030, the U.S. Bureau of Labor Statistics (BLS) projects about 9,700 new job openings each year for computer programmers as others retire or change occupations. As these workers leave the industry, who’s going to

    read more

  • Useful Plugins for an Online Store

    Useful Plugins for an Online Store

    Creating an online store is exciting but is quite an enormous task with too many choices to be made such as payment gateways and many other additional features and tools to help you sell your products and services easily. Transforming a WordPress website into a fully functional online store is an interesting process, you maintain a blog page and increase your

    read more

  • YouTube Live Video Shopping: What It Means for Small Businesses

    YouTube Live Video Shopping: What It Means for Small Businesses

    The benefits of live video shopping in China have paved the way for the trend to spread to Europe and America.  China is well ahead in this space. Chinese social commerce is expected to reach $352 billion in 2021 (almost ten times the size of the U.S. market).   And here’s the good news:  YouTube also got in on the action with a

    read more

  • A/B Testing Guide: How To Find the Best Solution

    A/B Testing Guide: How To Find the Best Solution

    There is more than one solution to a problem, especially in the online world. For example, you can keep the website menu in the banner, use a hamburger icon to keep it hidden at the side, or create any other variation. Not all of these will give the same results. When creating a webpage or

    read more