Marketing Resources

Marketing your brand or business online has become a key factor in driving traffic to your website. You can strategically increase your marketing efforts using social media, online ads, SEO, and more!

Marketing Advice — How To Price Your Discounts

Customers try to score the best deal possible when they buy a product. Customer Advocacy report 2021 shows that more than half of customers return to brands that offer discounts. You can attract more customers...

8 Essential Tips for a Successful Launch Strategy

Whether you are a new business owner or a pro in the industry, launching a new website,  product or service could determine how much your business grows. In that sense, launches can be exciting and...

6 Things You Can Do Now To Start Prepping Your Store for the Holidays (No, It’s Not Too Early)

Considering that the average consumer will spend $400 next Black Friday and even more on Christmas, according to PWC, it’s a good idea to prepare your store for the holidays if you sell things online....

How Can You Leverage Content Syndication To Grow Your Audience

Great content is one part of a winning digital marketing strategy. You still have to attract traffic to the content you spent weeks on.  Traffic isn’t easy to generate. According to a 2021 marketing report...

Managing Sales Leads: 8 Tips for Effective Sales Leads Management

About 52% of salespeople struggle with lead generation for their companies. But that’s not the only problem. Only 35% of businesses have a lead nurturing program in place. That means most companies don’t have a...

Social Media Advertising Tips To Master Your Small Business’s Strategy

Social media entices many small business owners with the dream of the next big viral campaign. The reality is organic traffic on social media is tricky to earn, and going viral is next to impossible...

Off-Page SEO: What It Is and How It Can Help Boost Your Online Presence

When it comes to optimizing for search engines, the work you do on your website is only half the effort. Your off-page SEO strategy, or the actions you take to optimize your off-site presence, can...

Effective Sales Funnel Management

It doesn’t matter how good your product is — it’s the sales that count when it comes down to business. That’s where sales funnel management comes in: Converting customer interest into success. So, where do you...

What’s Clubhouse? The 411 on the Social App That’s Got Everyone Buzzing

What’s Clubhouse and why is it such a big deal? Clubhouse is an audio-based social media app that has been attracting a fair amount of spotlight lately. In January 2021, Elon Musk debuted on Clubhouse...

Top Online Marketing Groups To Join

Napoleon Hill, the author of “Think and Grow Rich,” once said, “No mind is complete by itself. It needs contact and association with other minds to grow and expand.” In his book, Hill encouraged the...

What Are E-Commerce KPIs? Best Practices for Your Online Store

If scaling your e-commerce brand is your goal, then stop focusing on vanity metrics. While it’s good to measure brand awareness with the average amount of clicks and impressions you receive, it has no bearing...

QR Codes Uses: How To Grow Your Business With QR Code Marketing

When the pandemic waves beat the global economy to a pulp, the businesses had to evolve. And they did. QR code marketing is one of those new and easy strategies that businesses adopted to expand...