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Is Influencer Marketing the Right Marketing Path for Your Business?
Celebrity endorsements are an age-old advertising tactic. It’s been around since the 1700s. For example, in the 1760s, Josiah Wedgwood used his royal connections and endorsements to sell his Wedgwood brand plates. In the late 1800s and early 1900s, trade cards were used with athletes, movie stars, and musicians to help promote products. Fast forward…
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How to Grow Your Email List: Creative Ways + Proven Best Practices
Learning how to grow an email list is one of the best things you can do for your business. According to the Data & Marketing Association, 99% of consumers check their email daily. Similarly, Content Marketing Institute’s research shows that 40% of marketers consider email marketing vital to their content marketing success. The above statistics…
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Does My Website Need SSL? Learn the Benefits of SSL for Website Security
When it comes to running an online business, the internet is an awesome place to meet your customers. Unfortunately, it’s also a good place for hackers who want to sell your data for a few quick bucks to find you. Hackers put your business at risk and can expose sensitive customer information. Cybercriminals can intercept…
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The 12 Best WordPress Plugins to Take Your Site to the Next Level
WordPress is a content management system that anyone can use. Its core code is simply a framework that provides essential elements for creating a basic website. To fully customize a site’s functions, appearance, and performance, you’ll need a set of plugins – independent pieces of code that can be added to any WordPress website to…
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How to Uninstall a Plugin On WordPress + Activating, Installing and Checking the Compatibility
Plugins are essential components of building a WordPress site and work together to extend functionality and add features to your website. When you create a WordPress site, you can install various plugins available in the WordPress directory. In addition, users can manage their WordPress plugins by activating, deactivating, or uninstalling them from their dashboard. Knowing…
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Top 3 Reasons to Start Your WordPress Website With Bluehost
Creating a website is a great way to establish your brand or business on the internet. Anyone can create websites nowadays, even without any development experience. There’s one important step you need to take to ensure you have the right tools and resources to get your website up and running. That is: choose a good…
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Are You Using Too Many WordPress Plugins?
WordPress can power websites ranging from personal blogs and small ecommerce ventures to the sites of large corporations like Sony Music and the New York Times. This is largely due to the power of plugins. Users can choose from more than 50,000 free and premium plugins to add an array of useful features to any…
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Does WordPress Use Cookies?
Cookies are an unavoidable part of browsing the web. These tiny snippets of plain text code are installed on browsers with the aim of creating a better user experience and improving some aspects of a website’s performance. The WordPress source code includes some default cookies, and numerous plugins also offer ways to manage cookies and…
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WordCamp Asia 2023 Recap
This year, the WordPress community witnessed the first ever flagship WordCamp in Asia. The event took place from 17 – 19 February 2023, and was held in Bangkok, Thailand. This event, which was originally scheduled in 2020, finally saw the light of the day after being postponed for 3 years due to the Pandemic. And…
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How to Build a Brand Ambassador Program
Long before the age of social media, people depended on their community to tell them where to get the freshest bread or the best shoe shine. As it turns out, our consumer behavior hasn’t changed much in hundreds of years. Studies have shown that a friend or family member’s recommendation makes 80% of Americans more…