• Creating Visual Assets: Tools and Tips for Beginners

    Creating Visual Assets: Tools and Tips for Beginners

    If you’ve never created images or videos for your small business, you might think you need expert graphic design skills to produce professional-looking visual content.  However, there are many useful tools available for creating visual assets, and some of them are geared toward beginners.  In this guide, we’ll explore what visual assets are and why…

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  • How To Create YouTube Shorts: A Beginner’s Guide

    How To Create YouTube Shorts: A Beginner’s Guide

    Whether you’re looking for a movie trailer, product tutorial or gameplay video, your first destination is probably YouTube. The platform, which has been around for nearly two decades, is known for its baffling amounts of video content of different genres and lengths. In recent years, YouTube extended to new frontiers with Shorts — intended to…

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  • Should You Learn WordPress?

    Should You Learn WordPress?

    WordPress is the world’s most popular website builder and open-source content management system, powering over a third of the world’s websites with over 22 billion monthly page views. This is largely because WordPress is versatile, scalable, and easy to use, even if you aren’t a web designer or developer. Learning the basics of WordPress puts…

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  • Learning How to Protect Your Business Investment: Insurance, Contracts and Site Security

    Learning How to Protect Your Business Investment: Insurance, Contracts and Site Security

    The cost of starting your own business ranges from just a few hundred dollars to thousands of dollars, depending on the nature and size of the business. After spending so much to get your business off the ground, the last thing you want to see is the business crashing down due to an unexpected setback…

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  • How to Grow Your Business with QR Code Marketing

    How to Grow Your Business with QR Code Marketing

    QR codes aren’t new, but in the past few years, they’ve surged in popularity. Nearly 89 million people in the U.S. scanned a QR code with their mobile device in 2022 — a 26% increase since 2020. Learning to create a QR code will help you generate more engaging marketing campaigns that attract visitors to…

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  • WordPress News Roundup — 6.4 Releases + 11 More Recent Updates | November 2023

    WordPress News Roundup — 6.4 Releases + 11 More Recent Updates | November 2023

    The release of WordPress 6.4.1 – the final major update of 2023 – has brought excitement to the WordPress community. As this year comes to a close, we say goodbye to the last WordCamps of the season and the final few WordPress and Gutenberg releases we’ll see in 2023. But the year’s not over yet;…

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  • 13 Essential WordPress Plugins for Photographers

    13 Essential WordPress Plugins for Photographers

    WordPress has been the go-to platform for many businesses across various industries, including photography. However, an image-rich website can consume a lot of bandwidth, affecting performance. Plus, if you’re looking to establish a reputation as a professional photographer and drive recurring business, you’ll need to go beyond the basics. That’s where WordPress plugins come into…

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  • How to Get Involved in the WordPress Community: A Guide to Lending a Hand

    How to Get Involved in the WordPress Community: A Guide to Lending a Hand

    Whether WordPress serves as a career or a hobby, once you’ve spent a great deal of time honing your skills on the platform, it’s natural to seek out like-minded individuals. Good news: A massive gathering of allies has formed across the globe to support WordPress in powering 43.1% of the website world. Joining a WordPress…

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  • Trademark vs Copyright: Which Is the Best Fit for Your Business Needs?

    Trademark vs Copyright: Which Is the Best Fit for Your Business Needs?

    Understand trademark vs copyright to protect your brand name, logo and creative work.

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  • The New Website Owner’s Guide to SEO

    The New Website Owner’s Guide to SEO

    Did you recently publish your first website? Congratulations! The next step is to get people to see your content. But to achieve this, people need to find your website first. And you don’t want just any visitors. You want to drive the right audience to your content. But how do you accomplish this? By having…

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