• Color Your Brand: What the Hues You Choose Say About Your Company

    Color Your Brand: What the Hues You Choose Say About Your Company

    Let’s paint with broad strokes. When most people think about the intersection of color and business, they conjure up visions of professional stylists, artists, and designers — people who literally play with Pantone for a living. But that’s not the full picture.Color has a deep impact on a wide range of industries, especially when it…

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  • In Case of Emergency: Why Your Small Business Needs a Crisis Management Plan

    In Case of Emergency: Why Your Small Business Needs a Crisis Management Plan

    Consider this a test of your emergency preparedness. You’re in the office when the floor begins to undulate. It takes you a moment to process what’s happening — an earthquake — but by then the shaking has intensified. Suddenly, the lights flicker and go dark. Bookshelves and desks topple and jerk across the room. Windows…

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  • 6 Essential Steps to Success for Code Newbies

    6 Essential Steps to Success for Code Newbies

    You can read and write — right? Odds are, you can. Next question: Can you read and write code? Odds are, you can’t. One percent of Americans are professional programmers. But for the remaining 99 percent of us, learning to code, including understanding the best programming languages, may be nearly as important as good old…

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  • New Bluehost Security Features Make Protecting Your Site Easier

    New Bluehost Security Features Make Protecting Your Site Easier

    As a Bluehost customer, you take website security seriously — and so do we. To strengthen your online defenses, we’ve recently rolled out four important security updates you should know about. Password Reset Page Revamp First, we’ve revamped our password reset page, making it more accessible and easier to use. When you create a new password,…

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  • 9 WordPress Websites That Give Us Design Envy

    9 WordPress Websites That Give Us Design Envy

    What do you expect potential customers to get from your business website? If you can’t answer that question with a few carefully chosen words, chances are you’re not using your website design budget wisely. After all, how can you expect site visitors to “get” your message when you aren’t even sure what you want to…

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  • The Value of a First Impression

    The Value of a First Impression

    First impressions are powerful. In business, personal relationships, or social situations, your first encounter with another person has an enormous impact on how others treat you and sets the trajectory for future interactions. For small businesses, a website is often the first thing potential customers will see. And for better or worse, your website brings…

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  • Why Your Small Business Needs an SSL Certificate

    Why Your Small Business Needs an SSL Certificate

    The Internet of Things has changed the way businesses and consumers think about security. According to identity theft protection services provider Lifelock, research confirms that one in four people have experienced identity theft. When you build a website for your e-commerce site, you have to take rigorous steps to protect your company and the data…

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  • Grow Your Small Business Through Social Media

    Grow Your Small Business Through Social Media

    With more than 65 percent of adults using social media today, it’s integral to the success of your small business to be actively present on Facebook and Twitter. While social media is a great way to connect with brand advocates, many small business owners wonder which social networks they should join. To help you decide where…

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  • The Ultimate Resource Guide For Women Starting a Business

    The Ultimate Resource Guide For Women Starting a Business

    According to the Small Business Association (SBA), women-owned businesses generate more than $1.2 trillion annually and employ about 7.5 million people. While the gap between female-owned and male-owned businesses continues to narrow, many women still don’t know about all the resources available to help them launch and grow a successful business.The following list of agencies, organizations…

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  • 6 Organizations That Support Women in Business

    6 Organizations That Support Women in Business

    Women face a rough road when trying to start businesses in traditionally male-dominated fields. Luckily, there are more resources today than ever before. Whether it’s addressing issues of equal compensation, finding like-minded investors to secure funding, or building a support network, here are six organizations that are doing their part to help female entrepreneurs thrive.…

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