• How to Incorporate a Social Media Marketing Strategy with Your WordPress Website

    How to Incorporate a Social Media Marketing Strategy with Your WordPress Website

    Did you know you can use your website to improve your social media strategy? And vice versa! Think of your website as an investment, and social media as a tool to amplify your return on investment. So, how do you create a strategy using the two? In this blog, we’ll explore how you can use…

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  • Bluehost Website Builder or Theme, Which Tool to Use to Design Your Website?

    Bluehost Website Builder or Theme, Which Tool to Use to Design Your Website?

    Building a website can sound scary if you don’t have technical or design skills. But it doesn’t have to be. There are many tools that enable even the least tech-savvy among us to build solid websites without requiring any coding. In this article, we’ll introduce you to the following tools – The Bluehost Website Builder and…

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  • Entrepreneurs Share the Best Business Advice They’ve Received

    Entrepreneurs Share the Best Business Advice They’ve Received

    Entrepreneurs are among the best sources of great advice, but they were once on the receiving end of these words of wisdom. In this article, these entrepreneurs share the best advice, which changed how they see things and made them think differently. Let’s jump in. 1. Just Start 2. Adapt 3. Listen 4. Get Help…

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  • 15 Ways to Customize Google Analytics

    15 Ways to Customize Google Analytics

    Google Analytics is a user-friendly analysis tool that provides you with insightful data to monitor the traffic on your website. With Google Analytics reports, you can track who visits your website and how long they stay. You can also see if they return to your website.   Still, you need to customize Google Analytics to leverage its full potential. We’ll look at…

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  • Why You Should Learn Basic Coding Skills

    Why You Should Learn Basic Coding Skills

    Coding, which was once an outlier, is now one of the most sought-after skills in the job marketplace. Between now and 2030, the U.S. Bureau of Labor Statistics (BLS) projects about 9,700 new job openings each year for computer programmers as others retire or change occupations. As these workers leave the industry, who’s going to…

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  • YouTube Live Video Shopping: What It Means for Small Businesses

    YouTube Live Video Shopping: What It Means for Small Businesses

    The benefits of live video shopping in China have paved the way for the trend to spread to Europe and America.  China is well ahead in this space. Chinese social commerce is expected to reach $352 billion in 2021 (almost ten times the size of the U.S. market).   And here’s the good news:  YouTube also got in on the action with a…

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  • A/B Testing Guide: How To Find the Best Solution

    A/B Testing Guide: How To Find the Best Solution

    There is more than one solution to a problem, especially in the online world. For example, you can keep the website menu in the banner, use a hamburger icon to keep it hidden at the side, or create any other variation. Not all of these will give the same results. When creating a webpage or…

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  • What Is the Facebook Metaverse and How Does It Impact Your Small Business?

    What Is the Facebook Metaverse and How Does It Impact Your Small Business?

    Big news came out of Facebook with the announcement of Meta. Meta is the Facebook rebrand where the aim is to continue bringing people together and connecting them. An essential part of this is focusing on the AR/VR world. And in fitting, it was announced at the Facebook Connect virtual reality conference. But don’t think…

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  • What Is Spam Email, and How Do I Stop Getting It?

    What Is Spam Email, and How Do I Stop Getting It?

    No one likes getting spam emails. Not only do they account for 45.1% of email traffic generated, but they also pose a cybersecurity threat. According to Trend Micro’s fourth annual Cloud App Security Trend Report, high-risk emails rose by 32% in 2020 compared to the previous year. And it has no intentions of slowing down…

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  • IndexNow: The Latest Bing Initiative That Improves Crawl Efficiency

    IndexNow: The Latest Bing Initiative That Improves Crawl Efficiency

    Website owners often struggle to get their content indexed on time. Unless you own a large website, chances are search engines might only crawl your site for new URLs once every few days. To solve this problem and improve crawl efficiency, Microsoft Bing and Yandex collaborated to create a new API-based protocol called IndexNow. Keep…

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