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Why Your Small Business Needs an SSL Certificate
The Internet of Things has changed the way businesses and consumers think about security. According to identity theft protection services provider Lifelock, research confirms that one in four people have experienced identity theft. When you build a website for your e-commerce site, you have to take rigorous steps to protect your company and the data…
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Grow Your Small Business Through Social Media
With more than 65 percent of adults using social media today, it’s integral to the success of your small business to be actively present on Facebook and Twitter. While social media is a great way to connect with brand advocates, many small business owners wonder which social networks they should join. To help you decide where…
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The Ultimate Resource Guide For Women Starting a Business
According to the Small Business Association (SBA), women-owned businesses generate more than $1.2 trillion annually and employ about 7.5 million people. While the gap between female-owned and male-owned businesses continues to narrow, many women still don’t know about all the resources available to help them launch and grow a successful business.The following list of agencies, organizations…
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9 Must-Have Mobile Apps for Millennials
Remember when that Apple slogan, “There’s an app for that,” flooded the airwaves? Well, today there really is an app for almost everything. Millennials cut their teeth on technology and today are tethered to their smartphones and tablets like never before. They use digital devices for everything from planning their day to meeting people to…
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6 Organizations That Support Women in Business
Women face a rough road when trying to start businesses in traditionally male-dominated fields. Luckily, there are more resources today than ever before. Whether it’s addressing issues of equal compensation, finding like-minded investors to secure funding, or building a support network, here are six organizations that are doing their part to help female entrepreneurs thrive.…
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WordCamp Minneapolis Recap
Message from the Organizer: Michelle Schulp Some of my favorite things to hear at an event are from the attendees that WordCamp, somehow, changed their life. Whether that’s hearing a new idea, meeting a new person, being inspired by a speaker, or getting a question answered, I want everyone to feel that same spark that…
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Navigation, The Secret Weapon to Web Design
There’s no shortage of opinions and guidance on how to build an effective website. While not all this website wisdom is of equal value, it does typically all agree that an effective website is absolutely fundamental for a small business, or any business for that matter. For a website to be effective, it must be…
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WordCamp San Diego Recap
A Message From the Organizer WordCamp San Diego 2016 just wrapped up and it was our biggest and best camp yet! As lead organizer, I may be a bit biased…but our feedback so far has been tremendous, and the whole team is super excited! We really wanted to focus on “The WordPress Community” this year and…
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Customer Spotlight: Rowan Made
One of the luxuries of business today is being able to forge a less traditional career path and build a business by freelancing, which is exactly how Breanna Rose of Rowan Made established her successful online business.We had the opportunity to interview Breanna to learn more about her, Rowan Made, and also to elicit advice…
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Better Customer Service Means Better Conversions
Delivering superior customer service is crucial for every brand, but especially for small businesses and new ventures just entering the market. You can have the highest-quality professional service or the best-fitting hiking shoe, but if you don’t have a knowledgeable, consumer-focused support team, you shouldn’t expect to thrive in a competitive marketplace. People won’t remember…