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Business Spotlight: Shop Stevie
Harness the Power of the Web as a Small Business Owner Millennial blogger and business owner Stevie Henderson harnessed the power of the web to start a booming online business. Her online store, Shop Stevie, has garnered thousands of devoted followers in mere months. We spoke to Stevie, who said the journey toward small business…
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The Harkness Hotel
The internet is a magnificent tool which can help you reach the world to share your business, products, and ideas. Here at Bluehost we work to enable people everywhere to harness the power of the web by providing them with web hosting, website builders, design services, marketing services, and much more. The possibilities are truly limitless!We…
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10 Things Small Businesses Should Know About 1099 Forms
The IRS is not known for making things easy. For small business owners especially, tax time is generally filled with frustration, uncertainty, and probably a few extra hours at your kickboxing class. Here are the answers to 10 of the most common questions that many small businesses have when it comes to 1099 forms. Which…
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What is Open Source?
The concept behind open source software was born in the 1980s and grounded in the belief that collaboration enhances function and that constant improvements are more important than strict propriety control. This type of software is created and shared by programmers to continually improve its code. Richard Stallman initiated the first project to develop a free…
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How to Identify and Market to your Target Audience
Even if you’re not a huge baseball fan, the famous line from Field of Dreams, “if you build it, they will come,” has become an encouraging motto about determination, perseverance, and being open to whatever surprises the universe has in store for you. A good marketing plan can follow this formula. By “building” your target…
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How To Keep Your Data Safe and Secure in the Cloud
Cloud computing is becoming more popular with every passing day. So popular, in fact, that Gartner—one of the world’s leading technology research and advisory firms—predicts that cloud computing will make up the majority of IT budgets as early as 2016. “The Cloud” is a metaphor for the Internet, so cloud computing simply means Internet-based computing.…
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Competitive Analysis 101
Whether you’re a startup or well established company, getting to know your competition can provide valuable information for your business plan. Creating a competitive analysis takes time and patience, but results in you knowing the marketplace inside and out and learning a lot about your own business too. Show both investors and clients the value…
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Making your website an accurate representation of your brand
With forty percent of the world’s population having access to the internet, a web presence is a must for any modern business. However, just using the first available template when building your website isn’t enough; it is important to ensure that your site is an accurate representation of your brand. When your online presence matches…
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Do I Need a Website Redesign? (Infographic)
When it comes to your website, the primary purpose is to get conversions, and potential customers cannot buy anything if they never get past your homepage. It is crucial to keep your site up-to-date, not just so that it functions effortlessly and brings you sales, but so that new visitors aren’t put off by a…
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Making your website readable
Before you even pick the colors for your website or design the layout of your home page, you should understand how people read on the web. Just as the Internet has drastically changed the way people shop and communicate, it has also altered how we read. Our brains respond differently when reading text on a…