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Small Business Experts Tell Us How To Make a Successful Business Plan for 2021
A new year brings a fresh page to plan the future of your company. But with every business resolution you make, there comes the doubt of following through. You might wonder if New Year’s resolutions are futile. Moreover, it’s hard to plan for a year like the one following 2020. How do you prepare for…
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Unleash Your Wanderlust With Flights and Foods
When Takera Gholson decided to combine her love of food with traveling, she never imagined it would evolve into a blog that allowed her to connect and engage with people all over the world. Hailing from Washington, DC her journey in content creation began when she was working with small businesses in the hospital industry…
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Spotlight Your Small Business on the Big Game Day
Sports championships and marketing go together like copy and paste. It’s a marketer’s dream to have so many people tuned in to one event on TV and social media. Although the National Football Championship game might make you think of large brands like Doritos and Miller Lite, there’s plenty of opportunity for small businesses too.…
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8 Lessons Business Leaders Can Learn from MLK
The Civil Rights movement may have taken place almost 60 years ago, but Dr. Martin Luther King, Jr.’s words endure. As the United States continues to pursue the ideal of equality for all, MLK’s lessons on standing up for justice are relevant now more than ever. MLK’s impact is mostly seen in the context of…
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Your Guide to Instagram for Small Business Best Practices To Establish Your Social Media Presence
On Oct. 6, 2020, Instagram celebrated its 10th anniversary. In the past decade, the social media landscape has evolved significantly, but Instagram remains one of the most essential social media marketing tools. Having an Instagram for your small business is one of the best ways to promote your brand and connect with customers. And if…
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Small Business Trends To Know To Prepare Your Company for 2021
The year 2020 changed business in unprecedented ways. Companies had to adapt to new working environments and new customer demands. Specific industries like events and travel took a hit, while others like eCommerce saw unexpected growth. Now that we move into 2021, we can learn from the past year and prepare for emerging trends in…
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Powerful SEO Advice: How To Use Google Question Hub
In 2018, Google created Google Question Hub to help content marketers find unanswered questions in Google’s database. Question Hub was initially available in Nigeria, India, and Indonesia. The United States received access to Question Hub in January of 2021, opening up significant opportunities for content marketers. Keep reading to learn: The State of Content Marketing…
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WordPress News: Gutenberg 9.7 Released + 4 More Updates | January 2021
In 2020, WordPress released several major updates aligned with its focus on full-site editing. Looking at the company’s progress in January, it seems there are no signs of slowing down in 2021. Discover the latest happenings in the world of WordPress, such as: Gutenberg 9.7 Brings Welcome Improvements to User Experience Gutenberg 9.7 was released…
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Building a Legacy: Flag Hill Distillery & Wine
Agriculture, farming, and community have continued to remain at the forefront of how Flag Hill Distillery & Wine build their business. In 1987 Flag Hill transitioned from a dairy farm to a vineyard with the planting of the first grapes on their property. Set in the town of Lee, New Hampshire, Flag Hill became a…
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Inspire Your Website Visitors With CTA Buttons That Drive Sales
You might think you’ve done everything in your power to optimize your website. But for some reason, your conversion rates still aren’t going up. Your visitors just aren’t doing what you want them to do. How do you entice your readers to become subscribers to your newsletter, contact a sales agent, or make a purchase?…